ENTANGLEMENTS SPOTLIGHT MID-SOUTH REGION

Feature Article
- 11 Sep 2003 ( #124 ) - MEMPHIS, TN, United States
2 min read
Forklift industry legal and business developments in Memphis have highlighted the Mid-South region's dealerships and their distribution and manufacturing relationships.

Unsettling changes in some relationships are taking place, but a full understanding of how the players will eventually align awaits the outcome of litigation pending in a federal court.

One-time region-wide dealer CTK Inc, which represented Toyota Material Handling USA Inc (TMHU) until an August 1 termination, is highly unlikely to participate. And separate dealerships - the Lilly Co and newly formed sister company Mid-South Lift Trucks Inc (MLTI) - are in the unenviable position of serving different masters from the same premises. Lilly represents Yale Materials Handling Co (YMHC) and MLTI represents TMHU.

The pending litigation has revealed multiple issues and led to confusion among customers. Forkliftaction.com News has been covering the unfolding situation in recent weeks.

Meanwhile, several other dealers - and numerous influential outsiders - also compete to sell, rent and service forklifts in overlapping areas of the vigorous Mid-South region.

Dealers with local stakes include the Memphis branch of Johannesburg, South Africa-based Barloworld Handling, primarily dealing Hyster products; Delta Materials Handling Inc, representing four lines, including Mitsubishi and Clark; Grady W Jones Co, dealing in numerous brands, including Caterpillar and Komatsu; and Shaw Material Handling Systems Inc, which focuses on the Raymond line.

Delta, Jones and Shaw are locally owned, and each is based in Memphis.

YMHC and Hyster are operating units in the materials handling group of Nacco Industries Inc, of Mayfield Heights, Ohio. The Nacco ownership has meant Lilly, with the YMHC line, is in direct competition in the region with acquisitive Barloworld, representing the Hyster line.

For forklift vendors, it is an energised region housing major operations of Memphis-based global delivery giant FedEx Corp, close to barge traffic on the Mississippi River, and with distribution sites ideally located near the country's centre.

Increases in the distribution business have led to market demand for more forklifts. Distributors have found increases in per-square-foot costs for warehouse space require higher pallet stacking, and narrower aisles. They are obtaining forklifts to match those needs.

Historically, sit-down class 1-4-5 forklifts have dominated sales, but economic pressures have spurred business for providers of class 2-3 narrow aisle and walkie units. The market has "gone from 80% in classes 1-4-5 to 50%", says Barloworld Memphis branch manager Tim Lee.

While the dot-com expansion and bust stressed the Mid-South, some distributors in the region have bounced back and provided a strong base for economic growth and forklift demand, Mr Lee said.

Meanwhile, the legal entanglements keep market participants and observers watchful for the next forklift industry developments.

- Contact Roger Renstrom - www.forkliftaction.com
Also Read:
Managing mixed fleets of materials handling equipment
Managing mixed fleets of materials handling equipment
Matthew McDonald Feature Article - 9 Oct 2025 (#1251)
Wireless charging and the promise of 24/7 operation
Wireless charging and the promise of 24/7 operation
Matthew McDonald Feature Article - 21 Aug 2025 (#1244)
25 years of connecting the global materials handing industry
25 years of connecting the global materials handing industry
Matthew McDonald Feature Article - 17 Jul 2025 (#1239)
Would you share your industry insights? Check the editorial calendar for upcoming special features
Editorial calendar - planned features
CONSTRUCTION FORKLIFTS
HANDLING GOODS IN THE COLD
LOADING/UNLOADING FREIGHT
BROWNFIELD AUTOMATION
FORKLIFT ATTACHMENTS
BATTERY AFFORDABILITY AND LIFETIME
FORKLIFT SAFETY
Words of support …

Thanks to advertising with Forkliftaction, GemOne has experienced a significant enhancement in our online presence. Working with Forkliftaction has enabled us to boost engagement with our targeted audience, resulting in an increase in information requests and downloads of valuable materials from our website. Forkliftaction has consistently delivered outstanding results, helping us to effectively connect with the right audience.

Justine Lootens, CEO

Are you recruiting? Find your ideal candidate among a diverse range of materials handling professionals:

Forkliftaction's JOB MARKET

Inside The News
In this week’s Forkliftaction News , Hyster-Yale says it is reducing production because of “softer demand” as it reports revenue for Q3 was USD979 million, a drop both year-on-year and quarter-on-quarter... Continue reading

Are you recruiting? Find your ideal candidate among a diverse range of materials handling professionals:

Forkliftaction's JOB MARKET

Upcoming industry events …
February 5-7, 2026 - Mumbai, India
April 14-16, 2026 - São Paulo, Brazil
June 9-11, 2026 - Johannesburg, South Africa
Latest job alerts …
Muncie, IN, United States
Movers & Shakers
Deborah Baker Deborah Baker
Board chair, Equipment Leasing & Finance Association
Vice president of manufacturing operations, Hytrol Conveyor Company
VP sales Europe, EP Equipment Europe
Group president - Vancouver operations, Columbia Machine
Inside The News
In this week’s Forkliftaction News , Hyster-Yale says it is reducing production because of “softer demand” as it reports revenue for Q3 was USD979 million, a drop both year-on-year and quarter-on-quarter... Continue reading
Fact of the week
In Germany, the 9th of November is sometimes called Schicksalstag, the "Day of Fate" because it has been the day for several major historical events, including the horrors of Kristallnacht in 1938 and the fall of the Berlin Wall in 1989.
Editorial calendar - planned features
CONSTRUCTION FORKLIFTS
HANDLING GOODS IN THE COLD
LOADING/UNLOADING FREIGHT
BROWNFIELD AUTOMATION
FORKLIFT ATTACHMENTS
BATTERY AFFORDABILITY AND LIFETIME
FORKLIFT SAFETY
Words of support …

Thanks to advertising with Forkliftaction, GemOne has experienced a significant enhancement in our online presence. Working with Forkliftaction has enabled us to boost engagement with our targeted audience, resulting in an increase in information requests and downloads of valuable materials from our website. Forkliftaction has consistently delivered outstanding results, helping us to effectively connect with the right audience.

Justine Lootens, CEO
Inside The News
In this week’s Forkliftaction News , Hyster-Yale says it is reducing production because of “softer demand” as it reports revenue for Q3 was USD979 million, a drop both year-on-year and quarter-on-quarter... Continue reading
Editorial calendar - planned features
CONSTRUCTION FORKLIFTS
HANDLING GOODS IN THE COLD
LOADING/UNLOADING FREIGHT
BROWNFIELD AUTOMATION
FORKLIFT ATTACHMENTS
BATTERY AFFORDABILITY AND LIFETIME
FORKLIFT SAFETY
Words of support …

Thanks to advertising with Forkliftaction, GemOne has experienced a significant enhancement in our online presence. Working with Forkliftaction has enabled us to boost engagement with our targeted audience, resulting in an increase in information requests and downloads of valuable materials from our website. Forkliftaction has consistently delivered outstanding results, helping us to effectively connect with the right audience.

Justine Lootens, CEO

Are you recruiting? Find your ideal candidate among a diverse range of materials handling professionals:

Forkliftaction's JOB MARKET