Cascade-KOOI expands to APAC

News Story
- 11 Jul 2019 ( #931 ) - Portland, OR, United States
1 min read
Following the success of the Cascade-KOOI joint venture, Cascade Corporation and Meijer Handling Solutions B.V. are expanding their cooperation by entering into a distribution agreement for Meijer's KOOI line of products throughout the Asia Pacific region.

"We're excited to strengthen our offerings and reach more customers in this region," says Steve Keller, business development manager - Asia Pacific at Cascade. "With Cascade's extensive distribution capability in the Asia Pacific, we'll be able to provide even more solutions to people where they need them, when they need them."

Cascade boasts a strong, local presence in Asia Pacific countries, including a distribution network that provides customers with a wide range of materials handling solutions.

The new distribution agreement with Meijer includes Cascade's locations in China, South Korea, Japan, India, and New Zealand.

"This expansion in distribution is a great opportunity for customers throughout the Asia Pacific," says Folkert de Graaf, international sales and marketing manager of Meijer Handling Solutions. "KOOI products are a popular solution due to their versatility, ease of use, and capacity to increase efficiency. People are going to find them valuable tools and we look forward to providing those solutions."

FOR SALE ON MACHINERY-ONQ

Svetruck 1260-30
Denmark
Canada Ontario
Netherlands
Canada Ontario
Canada Ontario

Upcoming Events

March 28-29, 2023 - Birmingham, United Kingdom
June 28 & 29, 2023 - Köln, Germany
July 25-27, 2023 - Sydney, Australia

Fact of the week

The World Federation of the Deaf estimates that there are 72 million deaf people in the world of whom 80% live in developing countries. There are about 300 different sign languages. In addition, International Sign Language is used outside geographic boundaries. Currently, only 41 countries around the world have recognized sign language as an official language.

Inside Forkliftaction

What's in a name? Well, if we can judge from this week's move by Doosan Bobcat to rename its Doosan materials handling lines as Bobcats, there clearly is some benefit in a historied name, especially one that sounds American.
So, while the machines will stay the same, their branding will
...Continue Reading
London, United Kingdom CNH Industrial has acquired its strategic partner, Augmenta, in a bid to grow its technology. Looking to accelerate Augmenta’s Sense & Act technology, the transaction worth USD110 million is expected...
OTTO Motors makes innovative companies list
Meijer produces 100,000th telescopic forks
Delta-Q reaches several milestones
Maxam opens a new distribution centre 
OTTO Motors makes innovative companies list
Meijer produces 100,000th telescopic forks
Delta-Q reaches several milestones
Maxam opens a new distribution centre 
Wisconsin Dells, WI, United States Big Joe Forklifts has released two new lithium forklifts. The LXE50 Spartan is a 5,000 lb. (225 kg) capacity cushion-tyred model that shares the same design attributes as an...