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Over 73,500+ business subscribers use Forkliftaction.com to learn about the latest developments and solutions in materials handling so that they can make educated decisions for their fleet and operations.

They frequently return to the platform to find news, latest products and technologies, industry contacts, business and troubleshooting advice, job opportunities, machinery sales and more.

Build recognition and awareness for your brand amongst this highly focused and niche materials handling audience:

  • Around 85% of Forkliftaction subscribers are decision makers
  • Forkliftaction.com records an average of 1,000,000+ monthly web visits
  • Industry respected weekly news mailing with 34% open-rate

Our flexible campaigns offer an effective mix of high-impact advertising formats boosted by exclusive technical features designed to increase your exposures and maximise your advertising conversions.

Enjoy more reach for less spend with our clever competitive pricing that delivers savings on repeat inserts alongside generous volume discounts.

For more information and audience statistics: DOWNLOAD OUR LATEST MEDIA KIT

Here's what our advertisers say:

After advertising with Forkliftaction.com, we got many enquiries regarding interest to be our distributor. Mostly from Europe and USA but including a few in ASEAN. We feel that the advertisement was useful and good for market expansion.

Lawrence Xu, Assistant Sales Manager
Resonac Asia Pacific Pte Ltd.

I know I can count on them. They give valuable suggestions on the campaign planning, and to publish content is as easy as abc, as they take care of the material layout and check links. This is a great support.

Annalisa Castellini, Marketing Manager
Bolzoni S.p.A.

These releases in Forkliftaction are a nice experience for SNDC... We got seven inquiries coming from Canada, USA, Mexico, Israel and Australia (five from retailers, two from machines manufacturers) and we are still in contact with them. I can state that's a success story!

David Massat, Sales Director OEM and Export
SNDC

Although our partnership with Forkliftaction is still relatively new, the experience has been thoroughly positive. The team is incredibly supportive, friendly, and responsive — making the process of advertising straightforward and effective. We’ve appreciated their proactive communication and industry insight and look forward to growing our presence further with their platform.

Nicole Rimensberger, Head of Marketing
maxwell+spark

At Linde Material Handling, we appreciate Forkliftaction for its competent and informative reporting and its global perspective. Forkliftaction is one of the few industry media with a transnational readership.

Heike Oder, Head of Trade Press
Linde Material Handling

Undoubtedly, peer experience plays a crucially important role in our industry and it is extremely valuable for us to be part of the platform, where industry professionals, as well as end users can discuss and learn more about the materials handling world.

Alexandra Artemova, Marketing Specialist
Rocla AGV Solutions

View more on our Testimonials page

UN Forklift FB25N1QZ1
HANGZHOU, Zhejiang, China
New - Sale
Crown RD572513TT6860R
Braeside, Melbourne, Victoria, Australia
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Muncie, IN, United States
MLA launches new CAT forklift Houston, TX, United States
Upcoming industry events …
November 4-6, 2025 - Jaarbeurs, Netherlands
November 14, 2025 - Melbourne, Australia
December 10-11, 2025 - Louisville, United States
Global Industry News
edition #1254 - 30 October 2025
In this week’s Forkliftaction News - As an industry, our focus is often on key economic indicators such as productivity and profitability, but we all know our sector simply wouldn’t exist without the skilled operators who bring the machinery to life... Continue reading
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