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Showroom: CeMAT Australia 2025 Gallery

23 July 2025

See all the highlights from the floor at CeMAT Australia 2025 in Sydney. Don't miss Forkliftaction's upcoming coverage of the materials handling trends and products that shaped this year's edition. More to come!

Also visit the Virtual Expo & its SHOWROOMS:
Louise Inglese, CEO of GenieGrips, a sponsor of this year's Australian Forklift Championships is interviewed as day two of the competition unfolds. 
Louise Inglese, CEO of GenieGrips, a sponsor of this year's Australian Forklift Championships is interviewed as day two of the competition unfolds.
GenieGrips 
Australian Forklift Championships
Louise Inglese, CEO of GenieGrips, a sponsor of this year's Australian Forklift Championships is interviewed as day two of the competition unfolds. 
The SCLAA team is on hand to connect with members, partners and professionals across the sector and discuss what's ahead for the supply chain in Australia.
The SCLAA team is on hand to connect with members, partners and professionals across the sector and discuss what's ahead for the supply chain in Australia.
SCLAA
Stand B4
The SCLAA team is on hand to connect with members, partners and professionals across the sector and discuss what's ahead for the supply chain in Australia.
Simple Chen, assistant GM at Hangcha catches up with Forkliftaction's Patrick. 
Simple Chen, assistant GM at Hangcha catches up with Forkliftaction's Patrick.
Hangcha Australia
Stand C20
Simple Chen, assistant GM at Hangcha catches up with Forkliftaction's Patrick. 
Things are going well at the LGMG stand where they are presenting a range of equipment including their electric and rough terrain forklift, and their telehandler. 
lgmg at cemat australia 2025
LGMG
Stand P1
Things are going well at the LGMG stand where they are presenting a range of equipment including their electric and rough terrain forklift, and their telehandler. 
Looking fetching in red, the MAXAGV FX08 Automated Guided Vehicle (AGV) stands tall at the Robotic Automation stand.
Looking fetching in red, the MAXAGV FX08 Automated Guided Vehicle (AGV) stands tall at the Robotic Automation stand.
Robotic Automation
Stand K1
Looking fetching in red, the MAXAGV FX08 Automated Guided Vehicle (AGV) stands tall at the Robotic Automation stand.
Adrian "Bob" Hicks makes sure everything is tip top for the start of Day 2 at the Australian Forklift Championships. Forkpro are the official competition judges.
Adriene Hicks makes sure everything is tip top for the start of Day 2 at the Australian Forklift Championships. Forkpro are the official competition judges.
Forkpro
Australian Forklift Championships
Adrian "Bob" Hicks makes sure everything is tip top for the start of Day 2 at the Australian Forklift Championships. Forkpro are the official competition judges.
The Powerfleet team Ettienne Marais, Solutions engineer, and Jack Ellis, Regional Sales Manager NSW, are on hand to talk about their AI enabled safety solutions.
The Powerfleet team Ettienne Marais, Solutions engineer, and Jack Ellis, Regional Sales Manager NSW, are on hand to talk about their AI enabled safety solutions.
Powerfleet
Stand S31
The Powerfleet team Ettienne Marais, Solutions engineer, and Jack Ellis, Regional Sales Manager NSW, are on hand to talk about their AI enabled safety solutions.
Ann chats with someone who's been reading Forkliftaction since 2002! Bob Van der Wild from INWASO, who is on a mission to bring the best of European automation to Australia.
Ann chats with someone who's been reading Forkliftaction since 2002! Bob Van der Wild from INWASO, who is on a mission to bring the best of European automation to Australia.
Innovative Warehouse Solutions (INWASO)
Stand D3
Ann chats with someone who's been reading Forkliftaction since 2002! Bob Van der Wild from INWASO, who is on a mission to bring the best of European automation to Australia.
Ready for DAY 2 of CeMAT AUSTRALIA 2025? We are! The Forkliftaction team - Angie Kay, Ann Hofmans and Patrick Chin are ready to take in all the highlights and innovations.
Forkliftaction's Angie, Ann and Patrick taking in the highlights at CeMAT Australia 2025.
Forkliftaction
CeMAT Australia 2025
Ready for DAY 2 of CeMAT AUSTRALIA 2025? We are! The Forkliftaction team - Angie Kay, Ann Hofmans and Patrick Chin are ready to take in all the highlights and innovations.
Over at the Pride Forklifts stand, Nick Lowe stands proud in front of the ProfitMAX Narrow Aisle Reach Truck, an articulated forklift with laser-guided steering.
Over at the Pride Forklifts stand, Nick Lowe stands proud in front of the ProfitMAX Narrow Aisle Reach Truck.
IFE Forklifts / Pride Forklifts
Stand Q23
Over at the Pride Forklifts stand, Nick Lowe stands proud in front of the ProfitMAX Narrow Aisle Reach Truck, an articulated forklift with laser-guided steering.
A very special cookie to celebrate our very special 25-year anniversary milestone!
A very special cookie to celebrate our very special 25-year anniversary milestone!
Forkliftaction
The Dome, Sydney
A very special cookie to celebrate our very special 25-year anniversary milestone!
At this year's CeMAT Australia the SEER robotics SPT 1000 Pallet Truck is getting a lot of attention.
At this year's CeMAT Australia the SEER robotics SPT 1000 Pallet Truck is getting a lot of attention.
SEER Robotics
Stand H30
At this year's CeMAT Australia the SEER robotics SPT 1000 Pallet Truck is getting a lot of attention.
MIMA's vice-general manager of export department, Roger Qiu in front of their multi directional, counterbalance forklift. The company showcased a wide range of equipment at #CeMATAus.
 
MIMA's vice-general manager of export department, Roger Qiu. The company showcased a wide range of their forklifts and warehouse equipment at #CeMATAus.
MIMA Forklift
Stand i8
MIMA's vice-general manager of export department, Roger Qiu in front of their multi directional, counterbalance forklift. The company showcased a wide range of equipment at #CeMATAus.
 
On Day 2, the team from Enatel - Rachel, David and Anton - were on hand to talk about advanced industrial battery charging solutions.
The team from Enatel Rachel, David and Anton, were on hand to show of their advanced industrial battery charging solutions.
Enatel
The Dome, Sydney
On Day 2, the team from Enatel - Rachel, David and Anton - were on hand to talk about advanced industrial battery charging solutions.
The impressive TMHA stand at this year's CeMAT Australia, showcasing the latest products and solutions.
Toyota Material Handling Australia
Toyota Material Handling Australia
Stand G26
The impressive TMHA stand at this year's CeMAT Australia, showcasing the latest products and solutions.
The Hubtex Australia team ready to go from the orange carpet at CeMAT!
The Hubtex Australia team ready to go from the orange carpet at CeMAT!
Hubtex Australia
Stand T16
The Hubtex Australia team ready to go from the orange carpet at CeMAT!
JAC Forklift’s sales manager Robin Han shows off their range on Day 2 of CeMAT Australia.
JAC Forklift’s sales manager Robin Han shows off their range on Day 2 of CeMAT Australia.
JAC Forklift
Stand T24
JAC Forklift’s sales manager Robin Han shows off their range on Day 2 of CeMAT Australia.
Abbie Haouchar and Gary Marshall are all smiles at the industrial Axelent stand, where they are spotlighting their industrial safety solutions including the X-PROTECT impact protection.
Abbie Haouchar and Gary Marshall are all smiles at the industrial Axelent stand, where they are spotlighting their industrial safety solutions.
Axelent Australia
Stand N16
Abbie Haouchar and Gary Marshall are all smiles at the industrial Axelent stand, where they are spotlighting their industrial safety solutions including the X-PROTECT impact protection.
TMHA shows off their Modular Automated Concept Drone, the latest in advanced automated solutions with state-of-the-art Toyota Automatic Guided Vehicles (AGVs).
Toyota Material Handling Australia
Toyota Material Handling Australia
Stand G26
TMHA shows off their Modular Automated Concept Drone, the latest in advanced automated solutions with state-of-the-art Toyota Automatic Guided Vehicles (AGVs).
At the Troax stand, Juliana Resende takes Forkliftaction’s editor Angie Kay through their active safety systems.
At the Troax stand, Juliana Resende takes Forkliftaction’s editor Angie Kay through their active safety systems.
TROAX
Stand L21
At the Troax stand, Juliana Resende takes Forkliftaction’s editor Angie Kay through their active safety systems.
Angie Kay gets to know LiBiao Robotics vice president - Southeast Asia and Oceania, YK Chew.
Angie Kay gets to know LiBiao Robotics vice president - Southeast Asia and Oceania, YK Chew.
LiBiao Robotics
Stand P6
Angie Kay gets to know LiBiao Robotics vice president - Southeast Asia and Oceania, YK Chew.
And what does the Hangcha Australia team think of CeMAT Australia 2025...
And what does the Hangcha Australia team think of CeMAT Australia 2025...
Hangcha Australia
Stand C20
And what does the Hangcha Australia team think of CeMAT Australia 2025...
Lonking's Carl and Daven amongst a selection of their offerings.
Lonking's Carl and Daven amongst a selection of their offerings.
Lonking
Stand F34
Lonking's Carl and Daven amongst a selection of their offerings.
Redlift sales manager Sam Hu shows off a selection from their forklift range. The company is currently looking for dealers worldwide.
Redlift sales manager Sam Hu shows off a selection from their forklift range. The company is currently looking for dealers worldwide.
Redlift Equipment
Stand I25
Redlift sales manager Sam Hu shows off a selection from their forklift range. The company is currently looking for dealers worldwide.
The teams from Cognex and ASC were on hand to help find automation solutions - L-R: Sven (Cognex), Rick (ASC) and Alvin (Cognex).
The teams from Cognex and ASC at CeMAT - L-R: Sven (Cognex), Rick (ASC) and Alvin (Cognex).
Cognex / ASC
Stand H5
The teams from Cognex and ASC were on hand to help find automation solutions - L-R: Sven (Cognex), Rick (ASC) and Alvin (Cognex).
Greg Meyer and Matt Gye from XCMG take five for a happy snap between two of their offerings.
Greg Meyer and Matt Gye from XCMG take five for a happy snap between two of their offerings
 XCMG Australia
 Booth B65
Greg Meyer and Matt Gye from XCMG take five for a happy snap between two of their offerings.
Things are relaxed and cheeful at the Lonking stand where they are showing off their forklifts, warehouse handling equipment, and compact construction machines.
Things are relaxed and cheeful at the Lonking stand where they are showing off their forklifts, warehouse handling equipment, and compact construction machines.
Lonking 
Stand F34
Things are relaxed and cheeful at the Lonking stand where they are showing off their forklifts, warehouse handling equipment, and compact construction machines.
Powerfleet brings its AIoT safety ecosystem to the Dome, Sydney.
Powerfleet brings its AIoT safety ecosystem to the Dome, Sydney.
Powerfleet 
Stand S31
Powerfleet brings its AIoT safety ecosystem to the Dome, Sydney.
Clark shows off their brand-new CLARK S25XE Crossover forklift.
Clark shows off their brand-new CLARK S25XE Crossover forklift.
Clark Equipment Materials Handling
Stand E4
Clark shows off their brand-new CLARK S25XE Crossover forklift.
SCLAA led a number of key conversations in the Knowledge Theatre throughout all three days of CeMAT Australia.
SCLAA led a number of key conversations in the Knowledge Theatre throughout all three days of CeMAT Australia.
SCLAA
Stand B4
SCLAA led a number of key conversations in the Knowledge Theatre throughout all three days of CeMAT Australia.
Leon Luo, GM at Hangcha Australia, shows off one of the nine electric and lithium forklifts that they brought to CeMAT Australia.
Leon Luo, GM at Hangcha Australia, shows off one of the nine electric and lithium forklifts that they brought to CeMAT Australia.
Hangcha Australia
Stand C20
Leon Luo, GM at Hangcha Australia, shows off one of the nine electric and lithium forklifts that they brought to CeMAT Australia.
The Yi-Lift team spare a moment out to take a happy snap with Forkliftaction's Patrick. They were at CeMAT showing of their range of pallet trucks, stackers and lift tables.
The Yi-Lift team spare a moment out to take a happy snap with Forkliftaction's Patrick. They were at CeMAT showing of their range of pallet trucks, stackers and lift tables.
Yi-Lift
Stand F33
The Yi-Lift team spare a moment out to take a happy snap with Forkliftaction's Patrick. They were at CeMAT showing of their range of pallet trucks, stackers and lift tables.
A lovely shot of the East West team, who are at CeMAT to promote their range of hydraulic forklift attachments.
A lovely shot of the East West team, who were at CeMAT to promote their range of hydraulic forklift attachments.
East West Engineering
Stand Q30
A lovely shot of the East West team, who are at CeMAT to promote their range of hydraulic forklift attachments.
First cab off the rank, Forkliftaction’s Ann pays a visit to Michael and Michelle at ForkPro who are on hand to talk about their specialised forklift/materials handling equipment training.
Ann pays a visit to Michael and Michelle at ForkPro at CeMAT Australia 2025
Forkpro
Stand M24
First cab off the rank, Forkliftaction’s Ann pays a visit to Michael and Michelle at ForkPro who are on hand to talk about their specialised forklift/materials handling equipment training.
The team from Puduan Fork, a family owned manufacturer of forks for forklifts.
The team from Puduan Fork, a family owned manufacturer of forks for forklifts.
Puduan Fork
Stand O19
The team from Puduan Fork, a family owned manufacturer of forks for forklifts.
A great team shot of the Industrial Batteries Australia team: Clint, Roland, David, Sarah, Lance and Shyla. They're eager to talk about their lead acid, lithium and maintenance-free battery technologies.
A great team shot of the Industrial Batteries Australia team: Clint, Roland, David, Sarah, Lance and Shyla. They're eager to talk about their lead acid, lithium and maintenance-free battery technologies.
Idustrial Batteries Australia
Stand D20
A great team shot of the Industrial Batteries Australia team: Clint, Roland, David, Sarah, Lance and Shyla. They're eager to talk about their lead acid, lithium and maintenance-free battery technologies.
On DAY 2 at the Australian Forklift Championships corporate teams go head-to-head. Forkpro’s Adrian Hicks is there to judge.
On DAY 2 at the Australian Forklift Championships corporate teams go head-to-head. Forkpro’s Adrian Hicks is there to judge.
Corporate team competition
Australian Forklift Championships
On DAY 2 at the Australian Forklift Championships corporate teams go head-to-head. Forkpro’s Adrian Hicks is there to judge.
Our Patrick Chin catches up with Ajax Jia from LGMG, the company has announced that they are currently looking for global dealers.
Our Patrick Chin catches up with Ajax Jia from LGMG, the company has announced that they are currently looking for global dealers.
LGMG
Stand P1
Our Patrick Chin catches up with Ajax Jia from LGMG, the company has announced that they are currently looking for global dealers.
Visitors to the stand got to inspect high-efficiency solutions from HUBTEX and Bendi forklifts.
Visitors to the stand got to inspect high-efficiency solutions from HUBTEX and Bendi forklifts.
Hubtex Australia
Stand T16
Visitors to the stand got to inspect high-efficiency solutions from HUBTEX and Bendi forklifts.
Movers & Shakers
Eldo Verhaagen Eldo Verhaagen
Eldo Verhaagen
Sales & operations director – material handling & agriculture Benelux, GRI
Cullen Wurzer
Director, dealer development Midwest & Southeast, Big Joe Forklifts
Ran Makavy
Director, Cyngn
Haylee Kelley
Vice president people Americas, TVH Americas
Forklift Diaries
Read more Forklift Diaries blog articles
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Movers & Shakers
Eldo Verhaagen Eldo Verhaagen
Eldo Verhaagen
Sales & operations director – material handling & agriculture Benelux, GRI
Cullen Wurzer
Director, dealer development Midwest & Southeast, Big Joe Forklifts
Ran Makavy
Director, Cyngn
Haylee Kelley
Vice president people Americas, TVH Americas
Forklift Diaries
Read more Forklift Diaries blog articles
Global Industry News
edition #1272 - 12 March 2026
In this week’s Forkliftaction News , we report on the three inaugural CEOs who will manage the new materials handling entity of Toyota Automated Logistics when it launches on April 1... Continue reading
Fact of the week
Since February 2016, it has been against the law for grocery stores and supermarkets in France to throw away unsold or expired food which is still edible. Instead, it must be donated to food banks or composted.