There's one more aspect to this dilemma.

In Europe 40 to 80% (depending to the country) of the new trucks on the market are sold with LTR or Full Service contracts.
Because the forklift bussiness floats in the "deeply red ocean", the operational costs and the market value of the second hand machines (remember the residual value of the machines calculated in LTR contracts) are highly significant.

That's why the European brands (at least the leading ones, like Linde, Jung, or Still) are designed to have the reduced maintenance costs.
Other words - the basic inspections (oil and filter replacements) on Linde or Still trucks should be done every 1000 hours or once in a year. Hydraulics and cam belts and rollers - every 3000 hours, hydraulic oil - every 6000 hours.
In comparision - the Japanese or Korean trucks require the inspections and replacement ~ twice as often.
It means that the operational costs of European brands are significantly lower.