As an end user of everything forklift, floor machine etc.
You'd have to be a pretty lazy organisation to lump everything in with one company.
I can see the attraction, but any end user worth their salt will know that one cap does not fit all.
My old boss used to say, why use a middle man when you can go direct, and this is exactly the same with the Briggs / Hako tie up.
Briggs would be better off sticking with their core business, i found they actually have a good hire fleet at short notice and a flexible engineering capability better than anyone else in the UK, especially if you wanted stuff doing, is it really that difficult?