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Over 70,000 business subscribers use Forkliftaction.com to learn about the latest developments and solutions in materials handling so that they can make educated decisions for their fleet and operations.

They frequently return to the platform to find news, latest products and technologies, industry contacts, business and troubleshooting advice, job opportunities, machinery sales and more.

Build recognition and awareness for your brand amongst this highly focused and niche materials handling audience:

  • Around 85% of Forkliftaction subscribers are decision makers.
  • Forkliftaction.com records an average 1,000,000 monthly web visits.
  • The average Forkliftaction user visits 3.4x per month and stays over 7 minutes each session.

Our flexible campaigns offer an effective mix of high-impact advertising formats boosted by exclusive technical features designed to increase your exposures and maximise your advertising conversions.

Our clever competitive pricing system is designed to deliver more reach for less spend so that you can enjoy savings on repeat inserts alongside generous volume discounts.

For more information and audience statistics: DOWNLOAD OUR LATEST MEDIA KIT

Here's what our advertisers say:

Thanks to advertising with Forkliftaction, GemOne has experienced a significant enhancement in our online presence. Working with Forkliftaction has enabled us to boost engagement with our targeted audience, resulting in an increase in information requests and downloads of valuable materials from our website. Forkliftaction has consistently delivered outstanding results, helping us to effectively connect with the right audience.

Justine Lootens, CEO - GemOne

Thanks to advertising with Forkliftaction, we have received inquiries and more and more people are aware of Ningbo Ruyi Joint Stock Co.,Ltd, which fits with our company's goal to go global and let the world know more about the benefits of our Xilin brand.

Michille Shi, Vice General Manager Sales - Ningbo Ruyi Joint Stock Co.,Ltd

At Linde Material Handling, we appreciate Forkliftaction for its competent and informative reporting and its global perspective. Forkliftaction is one of the few industry media with a transnational readership.

Heike Oder, Head of Trade Press - Linde Material Handling

After advertising with Forkliftaction.com, we got many enquiries regarding interest to be our distributor. Mostly from Europe and USA but including a few in ASEAN. We feel that the advertisement was useful and good for market expansion.

Lawrence Xu, Assistant Sales Manager - Resonac Asia Pacific Pte Ltd.

I know I can count on them. They give valuable suggestions on the campaign planning, and to publish content is as easy as abc, as they take care of the material layout and check links. This is a great support.

Annalisa Castellini, Marketing Manager - Bolzoni S.p.A.

These releases in Forkliftaction are a nice experience for SNDC... We got seven inquiries coming from Canada, USA, Mexico, Israel and Australia (five from retailers, two from machines manufacturers) and we are still in contact with them. I can state that's a success story!

David Massat, Sales Director OEM and Export - SNDC

Undoubtedly, peer experience plays a crucially important role in our industry and it is extremely valuable for us to be part of the platform, where industry professionals, as well as end users can discuss and learn more about the materials handling world.

Alexandra Artemova, Marketing Specialist - Rocla AGV Solutions

The cooperation with Forkliftaction has been exceptional. It's always a pleasure to work with specialists who know the inside out of the industry

Ane Miren Elorza, Communications Specialist - Konecranes, Business Unit Lift Trucks
UN Forklift FGL18T
HANGZHOU, Zhejiang, China
New - Sale
Unicarriers FD80-2
Yokohama, Japan
Used - Sale
Upcoming industry events …
June 17-19, 2025 - Rotterdam, Netherlands
August 29, 2025 - Boksburg, South Africa
October 15-17, 2025 - Singapore, Singapore
Latest job alerts …
Johnston, IA, United States
Jefferson, WI, United States
St. Louis, MO, United States
Movers & Shakers
Manojit Acharya Manojit Acharya
APAC vice president, Jungheinrich
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Global Industry News
edition #1234 - 12 June 2025
As a journalist focussed on the materials handling sector, it is difficult not to notice the regularity of news stories that detail injuries to – or worse still the deaths of – forklift operators... Continue reading
Upcoming industry events …
June 17-19, 2025 - Rotterdam, Netherlands
August 29, 2025 - Boksburg, South Africa
October 15-17, 2025 - Singapore, Singapore
Crown SX3030TT4250
Braeside, Melbourne, Victoria, Australia
Hire
SMV (Konecranes) 16-1200C
Balling, Denmark
Used - Sale