Crown withdraws factory offer, protects colour

News Story
- 11 Dec 2008 ( #390 ) - Connersville, IN, United States
1 min read
Crown's distinctive beige colour has been protected
Crown's distinctive beige colour has been protected
Crown Equipment Corp has withdrawn an offer to buy a former Visteon Corp automotive parts plant in Connersville, the Palladium-Item of Richmond, Indiana reported on 3 December. Crown submitted a letter of intent in October.

An executive at New Bremen, Ohio-based Crown and municipal officials in Connersville declined to comment on the business decision.
Visteon discontinued production in the 1.6-million square foot (144,000 sqm) factory in December 2007. The plant made vehicle heating and cooling systems and, at one time, employed more than 3,000 people.

About five miles away and also in Connersville, privately owned Crown operates a machine shop that stamps metal components for lines of Crown forklifts.

Ford Motor Co spun off its Visteon automotive systems unit in 2000. On 14 November, the New York Stock Exchange notified Visteon of Van Buren Township, Michigan that the firm's stock had fallen below the exchange's listing standard requiring a minimum average closing price of not less than USD1 during a consecutive 30-day period.

Meanwhile, Crown has resolved a trademark dispute with E-P Equipment Co Ltd of Hangzhou, China and subsidiary E-P Equipment USA Corp of Inman, South Carolina.

Crown and E-P agreed to end the trademark issue, which stems from E-P expropriating a particular Crown-protected beige colour on certain material handling equipment.

Crown has trademarks for the colour in the US, Canada and Australia and has applied in other countries for colour protection.
E-P agreed to stop using beige as a colour on certain material handling equipment and making use of the colour in promotional materials and, by 19 May, to make sure its dealers, distributors and direct customers discontinue using beige in their promotional materials.
Briefs
Briefs 21 Aug 2025 - 1 min read
Mitsubishi Logisnext Americas electrification factory built
Mitsubishi Logisnext Americas electrification factory built 8 May 2025 - Houston, TX, United States - 1 min read
JCB invests $500 million in North American factory
JCB invests $500 million in North American factory 13 Jun 2024 - San Antonio, TX, United States - 1 min read
Previously about:
MHS invests in new, larger facility News Story - 10 Dec 2015 - New Bremen, OH, United States - 2 min read
Briefs News Story - 5 Nov 2015 - 2 min read
Briefs News Story - 6 Aug 2015 - 2 min read
Canadian distributor adds wholly owned brand News Story - 14 Jan 2010 - Thorold, ON, Canada - 2 min read
Chinese forklift companies aid quake victims News Story - 22 May 2008 - China - 2 min read
CeMAT Asia a success by all accounts News Story - 18 Oct 2007 - SHANGHAI, China - 2 min read
Do you have materials handling news? Submit your news here

PREMIUM business

Combilift Ltd
Manufactures world class 4-way Handling Solutions

Industrial processes in paper and waste processing involves strapped bale handling and de-wiring. Durwen provides the smart solution for the industry, with its fully Durwen designed and made de-wiring bale clamp. Expensive factory part equipment was needed yesterday - use the smart solution from Durwen in future!

Check out our new website and get in touch with us today! 

Product and service backup MADE IN GERMANY!
You might want to check out our service portal as well – it backs you up 24/7!

Words of support …

Thanks to advertising with Forkliftaction, we have received inquiries and more and more people are aware of Ningbo Ruyi Joint Stock Co.,Ltd, which fits with our company's goal to go global and let the world know more about the benefits of our Xilin brand.

Michille Shi, Vice General Manager Sales

Are you recruiting? Find your ideal candidate among a diverse range of materials handling professionals:

Forkliftaction's JOB MARKET

Industrial processes in paper and waste processing involves strapped bale handling and de-wiring. Durwen provides the smart solution for the industry, with its fully Durwen designed and made de-wiring bale clamp. Expensive factory part equipment was needed yesterday - use the smart solution from Durwen in future!

Check out our new website and get in touch with us today! 

Product and service backup MADE IN GERMANY!
You might want to check out our service portal as well – it backs you up 24/7!

Industrial processes in paper and waste processing involves strapped bale handling and de-wiring. Durwen provides the smart solution for the industry, with its fully Durwen designed and made de-wiring bale clamp. Expensive factory part equipment was needed yesterday - use the smart solution from Durwen in future!

Check out our new website and get in touch with us today! 

Product and service backup MADE IN GERMANY!
You might want to check out our service portal as well – it backs you up 24/7!

PREMIUM business

Combilift Ltd
Manufactures world class 4-way Handling Solutions

Are you recruiting? Find your ideal candidate among a diverse range of materials handling professionals:

Forkliftaction's JOB MARKET