MCFA adds dealer in Colombia

News Story
- 1 Aug 2019 ( #934 ) - Houston, TX, United States
2 min read
McAllister SAS is adding Mitsubishi forklifts
McAllister SAS is adding Mitsubishi forklifts
Mitsubishi Caterpillar Forklift America Inc. (MCFA) has appointed McAllister SAS to represent Mitsubishi forklift trucks in Colombia.

McAllister will have sales and service presence in Barranquilla, Cali and service presence in Eje Cafetero, Medellín, Buenaventura.

"We are delighted to enter into this long-term partnership with McAllister Equipment," says David Jarr, MCFA general manager, dealer development. "For one hundred years, McAllister has delivered measurable value to hundreds of customers in the Colombia region, where they are known as the materials handling leader. With a reputation for exceeding customer expectations in equipment sales, parts, service and rental, they are best in class at managing the customer ownership cycle."

Daniel McAllister, vice president at McAllister, notes his company's ability and motivation to adapt and develop as one of the most important machinery distributors in Colombia. "One of the main factors today is the speed at which change occurs. This is why we have worked so hard to better serve our customers by representing renowned worldwide brands, partnering in strategic relationships, and by developing high-quality after-sales support."

He believes that the addition of the Mitsubishi forklift product line will enable McAllister to "expand our potential market share in Colombia".

Mitsubishi forklifts join the McAllister offering as the sole forklift brand, alongside JLG AWPs, Grove and Elliot cranes, and SkyTrak telehandlers.

"We have been working with forklift trucks for over 25 years, and it has become one of our main lines, making Mitsubishi fork lift trucks one of our pillars as it is now our only forklift provider and ally," McAllister explains.

The dealership has ramped up its staff to accommodate the new line, hiring a rental specialist and recruiting another sales rep.

In addition, McAllister says all of his firm's technicians have undergone intense training by MCFA staff, "not only in how to repair, but also in how to use their software for diagnostics and for buying spare parts".
US expansion for Japan’s LexxPluss
US expansion for Japan’s LexxPluss 4 Apr 2024 - Fishers, IN, United States - 1 min read
Maersk opens new warehouse in Mexico
Maersk opens new warehouse in Mexico 4 Apr 2024 - Tijuana, Mexico - 1 min read
Ballard secures expansion grant
Ballard secures expansion grant 21 Mar 2024 - Rockwall, TX, United States - 1 min read
Previously about:
MCFA launches ETV 216i reach truck News Story - 19 Dec 2019 - Houston, TX, United States - 1 min read
MCFA appoints NEIT News Story - 18 Jul 2019 - Houston, TX, United States - 1 min read
MCFA expands parts footprint News Story - 5 Apr 2018 - Houston, TX, United States - 1 min read
Do you have materials handling news? Submit your news here

Showcased in the Virtual Expo

With LogiMAT 2024 wrapped up, Forkliftaction is the place to catch up on all the highlights and product news from the show.

See the exhibitor highlights in our LogiMAT gallery,

Read our exclusive three-part LogiMAT 2024 coverage:
- Safety front of mind at LogiMAT
- Many paths to automation at Logimat
- Lower emissions a major focus at LogiMAT 

Words of support …

After advertising with Forkliftaction.com, we got many enquiries regarding interest to be our distributor. Mostly from Europe and USA but including a few in ASEAN. We feel that the advertisement was useful and good for market expansion.

Lawrence Xu, Assistant Sales Manager - Resonac Asia Pacific Pte Ltd.

Are you recruiting? Find your ideal candidate among a diverse range of materials handling professionals:

Forkliftaction's JOB MARKET

With LogiMAT 2024 wrapped up, Forkliftaction is the place to catch up on all the highlights and product news from the show.

See the exhibitor highlights in our LogiMAT gallery,

Read our exclusive three-part LogiMAT 2024 coverage:
- Safety front of mind at LogiMAT
- Many paths to automation at Logimat
- Lower emissions a major focus at LogiMAT 

Are you recruiting? Find your ideal candidate among a diverse range of materials handling professionals:

Forkliftaction's JOB MARKET

With LogiMAT 2024 wrapped up, Forkliftaction is the place to catch up on all the highlights and product news from the show.

See the exhibitor highlights in our LogiMAT gallery,

Read our exclusive three-part LogiMAT 2024 coverage:
- Safety front of mind at LogiMAT
- Many paths to automation at Logimat
- Lower emissions a major focus at LogiMAT