Hyundai and Doosan unite – and compete

News Story
- 2 Dec 2021 ( #1054 ) - Tessenderlo, Belgium
1 min read
Hyundai Genuine has been launched
Hyundai Genuine has been launched

An intermediary holding company, Hyundai Genuine, has been established, following the purchase in August of Doosan Infracore by Hyundai Heavy Industries Group. Doosan Infracore has since been renamed Hyundai-Doosan Infracore.

Hyundai Construction Equipment and Hyundai-Doosan Infracore will continue to operate under their own management systems, competing as sister companies within the global equipment market.

Hyundai Genuine will provide support to both businesses, while maximising the available synergies between the two.

Hyundai Genuine’s intention is to rank among the global top five construction equipment manufacturers, capturing 5% of global markets by 2025.

This will initially be achieved through the development of integrated excavator and wheeled loader platforms by 2025, which will be utilised by both companies.

The two manufacturing businesses will combine their research and development efforts to increase technological competitiveness, while sales strengths will be increased through mutually complementary ranges of machinery.

Further ahead, new investment will be increased to secure next-generation business activities. The plans include the development of hydrogen engines for construction equipment, further mergers and acquisitions, investment in start-up businesses and closer industry-university cooperation, to develop market-leading expertise in automation and electrification.

Briefs
Briefs 10 Jul 2025 - 1 min read
Best Line and Burwell expand in US
Best Line and Burwell expand in US 10 Jul 2025 - United States - 1 min read
Briefs
Briefs 26 Jun 2025 - 1 min read
Previously about:
Doosan’s giant engine order News Story - 22 Apr 2021 - Seoul, Korea, Republic Of - <1 min read
Forklift manufacturers lead Yellow Table Top 50 News Story - 19 Apr 2012 - Wadhurst, United Kingdom - 2 min read
Doosan sells forklift unit News Story - 5 May 2011 - Incheon, Korea, Republic Of - 1 min read
Industry rallies around Haiyan victims News Story - 21 Nov 2013 - Manila, Philippines - 2 min read
Do you have materials handling news? Submit your news here

It’s the year 2000. You’re in front of a boxy beige desktop waiting for the screeching ramblings of your dial-up to reach its finale. You go to Yahoo!, MSN, or maybe AOL, and start the mind-numbing process of finding your very specific needle in the digital haystack. And with web pages loading one image at a time, patience isn’t just a virtue – it’s a requirement!

As clumsy as this early iteration seems now, this technology was the great enabler that allowed Forkliftaction to connect to the industry across the globe.  

To everyone who has connected with Forkliftaction in the past 25 years, thank you for your contribution to our success! We feel deeply touched by your words of encouragement.

What has Forkliftaction meant to you? Drop us a line.

Words of support …

Thanks to advertising with Forkliftaction, GemOne has experienced a significant enhancement in our online presence. Working with Forkliftaction has enabled us to boost engagement with our targeted audience, resulting in an increase in information requests and downloads of valuable materials from our website. Forkliftaction has consistently delivered outstanding results, helping us to effectively connect with the right audience.

Justine Lootens, CEO

Are you recruiting? Find your ideal candidate among a diverse range of materials handling professionals:

Forkliftaction's JOB MARKET

Since July 2000, Forkliftaction News has been your guide to the developments that are shaping your industry.

Starting today we are also looking back on some of the key news stories from our extensive news archive.

In the news email and on the website, you'll see links to stories that were 'leading our news' multiple years ago, with topics spanning world-first products, big acquisitions, and major industry shifts.
We hope you enjoy this unique insight into the materials handling industry!

Are you recruiting? Find your ideal candidate among a diverse range of materials handling professionals:

Forkliftaction's JOB MARKET

Since July 2000, Forkliftaction News has been your guide to the developments that are shaping your industry.

Starting today we are also looking back on some of the key news stories from our extensive news archive.

In the news email and on the website, you'll see links to stories that were 'leading our news' multiple years ago, with topics spanning world-first products, big acquisitions, and major industry shifts.
We hope you enjoy this unique insight into the materials handling industry!