You could buy Three Mercedes Benz S 320 for the Price of one Rolls Royce Phantom Will Rolls Royce say this no. Linde are entering markets that are mainly price driven unlike their majority market of Germany and France , This is one reason that Linde have not until now done well in North America one of the world biggest markets ( lets see how the new developed 1411 does) Fuel economy does not come into this. But to say most customers in the Middle east will buy low cost Chinese trucks is not true either. The best sellers are Toyota , Hyundai, Hyster Cat

Even now the top manufactures have got low cost trucks KION (Linde) Baoli , Toyota now have bought a majority in Tailift so you can not just say or the are cheap Chinese because there are also the big companies as well. Toyota do so well because they offer the customer what he wants No fancy electronics in Noth America and other markets , But they do in Europe and with the new Hydrostatic trucks they will take sales away from Linde in Europe.

Its not about price , It will allways come down to innovation service and what the customer wants