aside from what everyone else has said all i can say is you get what you pay for ;o)
cheaper is not better in almost every case on any brand.
Pay attention to the service side of the brand and how it stands up and the dealer support in parts and service.
That has already been mentioned by those that know ;o)
There are the tried and true brands like cat, hyster, yale, raymond, crown, toyota, komatsu and linde. Any other brand is questionable. But even with the main brands the service and parts still plays a huge part in the dependability of the trucks no matter what brand they are.