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Over 73,500+ business subscribers use Forkliftaction.com to learn about the latest developments and solutions in materials handling so that they can make educated decisions for their fleet and operations.

They frequently return to the platform to find news, latest products and technologies, industry contacts, business and troubleshooting advice, job opportunities, machinery sales and more.

Build recognition and awareness for your brand amongst this highly focused and niche materials handling audience:

  • Around 85% of Forkliftaction subscribers are decision makers
  • Forkliftaction.com records an average of 1,000,000+ monthly web visits
  • Industry respected weekly news mailing with 34% open-rate

Our flexible campaigns offer an effective mix of high-impact advertising formats boosted by exclusive technical features designed to increase your exposures and maximise your advertising conversions.

Enjoy more reach for less spend with our clever competitive pricing that delivers savings on repeat inserts alongside generous volume discounts.

For more information and audience statistics: DOWNLOAD OUR LATEST MEDIA KIT

Here's what our advertisers say:

Although our partnership with Forkliftaction is still relatively new, the experience has been thoroughly positive. The team is incredibly supportive, friendly, and responsive — making the process of advertising straightforward and effective. We’ve appreciated their proactive communication and industry insight and look forward to growing our presence further with their platform.

Nicole Rimensberger, Head of Marketing
maxwell+spark

At Linde Material Handling, we appreciate Forkliftaction for its competent and informative reporting and its global perspective. Forkliftaction is one of the few industry media with a transnational readership.

Heike Oder, Head of Trade Press
Linde Material Handling

After advertising with Forkliftaction.com, we got many enquiries regarding interest to be our distributor. Mostly from Europe and USA but including a few in ASEAN. We feel that the advertisement was useful and good for market expansion.

Lawrence Xu, Assistant Sales Manager
Resonac Asia Pacific Pte Ltd.

These releases in Forkliftaction are a nice experience for SNDC... We got seven inquiries coming from Canada, USA, Mexico, Israel and Australia (five from retailers, two from machines manufacturers) and we are still in contact with them. I can state that's a success story!

David Massat, Sales Director OEM and Export
SNDC

Thanks to advertising with Forkliftaction, GemOne has experienced a significant enhancement in our online presence. Working with Forkliftaction has enabled us to boost engagement with our targeted audience, resulting in an increase in information requests and downloads of valuable materials from our website. Forkliftaction has consistently delivered outstanding results, helping us to effectively connect with the right audience.

Justine Lootens, CEO
GemOne

Undoubtedly, peer experience plays a crucially important role in our industry and it is extremely valuable for us to be part of the platform, where industry professionals, as well as end users can discuss and learn more about the materials handling world.

Alexandra Artemova, Marketing Specialist
Rocla AGV Solutions

View more on our Testimonials page

Global Industry News
edition #1267 - 5 February 2026
In this week’s Forkliftaction News , we report on the January Logistics Managers' Index - a bellwether of the US logistics sector - which has jumped 5.4 points in a month, below the all-time average but still indicative of consistent growth... Continue reading

Showcased in the Virtual Expo

Movers & Shakers
Alexandre Guiard Alexandre Guiard
SVP business solutions for the Americas, Dematic
Director of marketing, Big Joe Forklifts
Managing director , Heli Canada
Chair of the board, LEEA (Lifting Equipment Engineers Association)
Taylor THC500L
Coraopolis, Pennsylvania, United States
Used - Sale & Hire
Unicarriers FD80-2
Yokohama, Japan
Used - Sale
Taylor THC500L
Coraopolis, Pennsylvania, United States
Used - Sale & Hire
Unicarriers FD80-2
Yokohama, Japan
Used - Sale

Showcased in the Virtual Expo