SEAT introduces Effidence robots

News Story
- 13 May 2021 ( #1025 ) - Martorell, Spain
1 min read
EffiBOT is automating SEAT
EffiBOT is automating SEAT
Spanish car maker SEAT has deployed two autonomous, collaborative mobile robots from French company Effidence to transport around its Martorell factory.

SEAT is the first car manufacturer in Spain to use EffiBOTs, which aim to adapt to production processes and manage resources and communication between the different areas of the company more efficiently.

Herbert Steiner, vice president for production and logistics, says: "Autonomous mobile robots place us at the forefront of innovation in the automotive sector. They're also a clear example of how robots can collaborate with employees to make their work easier. Their incorporation contributes to driving Industry 4.0 and making us more efficient, flexible, agile and competitive."

So far, two EffiBOTs are being used in an experimental phase and SEAT could expand the number of these robots in the future. Unlike some automated guided vehicles (AGVs), which require a track to function properly, autonomous mobile robots (AMRs) such as EffiBOT can recognise their surroundings to map their route to a defined destination and avoid obstacles along the way.

In addition to the EffiBOTs, the plant currently has around 20 collaborative robots in the assembly areas, such as the "cobots" that are responsible for applying the lettering to the Ibiza and Arona models.
Hangcha opens smart logistics hub in US
Hangcha opens smart logistics hub in US 24 Jul 2025 - Houston, TX, United States - 1 min read
Capow helps achieve 100% uptime for Hyundai Glovis
Capow helps achieve 100% uptime for Hyundai Glovis 5 Jun 2025 - Be’er Sheva, Israel - 1 min read
Bolzoni acquires specialist equipment manufacturer
Bolzoni acquires specialist equipment manufacturer 29 May 2025 - Piacenza, Italy - 1 min read
Previously about:
Chantiers de l'Atlantique adds another EffiBOT News Story - 27 Jun 2024 - Saint-Nazaire, France - 1 min read
Aptar deploys Effidence warehouse robots News Story - 29 Feb 2024 - Niederbronn-les-Bains, France - 1 min read
Effidence teams up with Delta Pyramax News Story - 18 Jan 2024 - Hong Kong - 1 min read
Do you have materials handling news? Submit your news here

In February 2026, Forkliftaction News will publish a special feature on battery affordability across lifetime, which will take a deep dive into the total cost of ownership.

Are you an expert in this field? To secure your contribution to this popular topic sign on by 18 December 2025!

[Reach out today] to express your interest and receive pricing options and DOWNLOAD our latest media kit for details on our contributor packages.

Words of support …

Although our partnership with Forkliftaction is still relatively new, the experience has been thoroughly positive. The team is incredibly supportive, friendly, and responsive — making the process of advertising straightforward and effective. We’ve appreciated their proactive communication and industry insight and look forward to growing our presence further with their platform.

Nicole Rimensberger, Head of Marketing

Are you recruiting? Find your ideal candidate among a diverse range of materials handling professionals:

Forkliftaction's JOB MARKET

In February 2026, Forkliftaction News will publish a special feature on battery affordability across lifetime, which will take a deep dive into the total cost of ownership.

Are you an expert in this field? To secure your contribution to this popular topic sign on by 18 December 2025!

[Reach out today] to express your interest and receive pricing options and DOWNLOAD our latest media kit for details on our contributor packages.

In February 2026, Forkliftaction News will publish a special feature on battery affordability across lifetime, which will take a deep dive into the total cost of ownership.

Are you an expert in this field? To secure your contribution to this popular topic sign on by 18 December 2025!

[Reach out today] to express your interest and receive pricing options and DOWNLOAD our latest media kit for details on our contributor packages.

Are you recruiting? Find your ideal candidate among a diverse range of materials handling professionals:

Forkliftaction's JOB MARKET