As Yale's campaign to find the oldest operating Yale forklift truck continues to receive entries from across Europe, the Middle East and Africa to celebrate the company's 90th anniversary, Yale has extended the competition to the end of the year following the appointment of new exclusive dealers within the company's Europe, Middle East and Africa network.

Widely recognised as introducing the very first electric powered low lift platform truck to the European marketing in 1920, Yale is offering a trip to New York in return for information on the oldest operating Yale forklift truck or pallet truck still in operation today.*

Yale's competition to find the Oldest Yale forklift truck has received interest from all over Europe and, following the appointment of Universal Spetstechnica LLC (UST) as the exclusive authorised Yale Dealer for the Russian Federation, the competition has been extended to the end of 2010 to allow Russia's largest forklift truck distributor and the rest of the Yale Dealer network to submit more entries.

Open to all operators of Yale forklift trucks or pallet trucks that are at least 20 years old still being used today across Europe, the Middle East and Africa, the competition showcases the reliability and longevity of Yale forklift trucks as well as a long heritage of innovative forklift innovation and design for over ninety years.

Still going strong

Richard Czepukojc, Yale Europe's Advertising and PR executive, explains: "We regularly receive feedback from our customers saying they are still using a Yale forklift truck or pallet truck purchased in the 1960s and we know of one operator that up until a few years ago was using a platform truck that was well over 40 years old.

"Entries have been received from across Europe including Switzerland, France, Germany and the UK, and, despite the fact that the competition is only open to operators across the EMEA region, we have even received an entry from Canada demonstrating the global distribution and reach of our forklift brand."

French company Micro Meca is a specialist in precision and mechanical engineering. Its 1970 Yale forklift truck has served the company every day for the past 40 years transporting pallets of iron, mechanical parts and other industrial equipment.

Meanwhile, Gebrüder Münzert in Germany has been producing fabrics and clothing material since 1925. Its Yale forklift has been used in the warehouse to lift bales and cartons with its special attachment daily, despite being 37 years old whilst Swiss firm M. Knoepfli AG, a leader in power shift transmission, torque converters, marine gearboxes and gears for locomotives, construction equipment and industrial vehicles, operates a 36 year old Yale K51 electric forklift truck which is still used daily on site.

How to Enter

If you think you have one of the oldest Yale forklift trucks still in operation, you could win a trip to New York courtesy of Yale. A gallery of entries is being hosted on the Forkliftaction web site: www.forkliftaction.com/yaleoldesttruck where new entries can be easily uploaded. Alternatively, entries can be submitted via email by sending an image, together with your name, company and age of the truck, to yaleeurope@yale.com.

All entries into the Yale Oldest Truck competition will receive a die cast scale model of the latest Yale lift truck. One overall winner will receive a trip to New York (see terms and conditions below).

* Prize will consist of £900 or €985 holiday vouchers for winner to spend on a trip to New York or an alternative destination of their choice. Terms & Conditions apply: 1. The promoter of the competition is Yale Europe Materials Handling (the "Promoter") 2. The competition is open to all recipients of the promotion who are residents of the countries listed below, aged 18 or over. 3. The competition is not open to employees of the Promoter or anyone connected with the organisation or with the promotion. 4. Entry is free without obligation, other than adherence to these rules. 5. The competition will close on 31.12.2010. 6. Only one entry per person is permitted. 7. The winner's details will be available on request and posted in the News section of the company's web site www.yale-forklifts.eu. The winner will be notified within 7 days of the result. 8. No cash alternative is available. 9. The judges' decision will be final based upon the information available to determine the oldest truck. The Promoter reserves the right to alter the prize and offer a substitute of equal value if necessary. 10. The winner must be willing to participate in any promotional publicity and the Promoter reserves the right to use any images submitted for the competition for marketing purposes. 11. The Promoter's decision as to the operation of the competition will be final. No correspondence will be entered into. 12. The Promoter reserves the right to amend these terms and conditions at any time without notice, if in our opinion events or circumstances occur outside our control. 13. Entry via email is deemed to be acceptance of these terms and conditions. 14. Yale will only use the data you provide on entering this competition for the purpose of administrating the competition. It will not be shared with third parties except those necessary to administer the competition