Small business opportunities during the credit crunch

Local Feature Article
- 19 Feb 2009 ( #398 )
1 min read
It's time to fine-tune your business.<br />PHOTO: SHUTTERSTOCK
It's time to fine-tune your business.
PHOTO: SHUTTERSTOCK
Continuing our series of tips for tough times, this week we share some advice from Australia's Anthill magazine. The latest edition argues that the current conditions may present opportunities for smaller businesses. Here are the top tips from the article:

1) Hire skilled workers
The downturn has meant job losses - and a wide range of highly skilled people eager to get back in the workforce. It's a great time to be hiring.

2) Cut unnecessary costs
Now that conditions are tough, fine-tune your business and filter out anything holding you back during an economic downturn. Ask customers what they like and dislike about your business and change accordingly.

3) Pick up bargains
There are dirt-cheap office supplies, furniture, computers and other business necessities available as liquidators go through failed businesses. (There may even be some cheap forklifts out there!)

4) Market wisely
Not all spending is down, and some niche markets will thrive even in tough times. And it's cheaper to target niche markets through niche media.

5) Buy cheap
A depressed market is the ideal time to buy back stock in your own company - or take a share in others.

For more details of Anthill's tips, visit the website.
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Would you share your industry insights? Check the editorial calendar for upcoming special features
Editorial calendar - planned features
CONSTRUCTION FORKLIFTS
HANDLING GOODS IN THE COLD
LOADING/UNLOADING FREIGHT
BROWNFIELD AUTOMATION
FORKLIFT ATTACHMENTS
BATTERY AFFORDABILITY AND LIFETIME
FORKLIFT SAFETY
Words of support …

Thanks to advertising with Forkliftaction, GemOne has experienced a significant enhancement in our online presence. Working with Forkliftaction has enabled us to boost engagement with our targeted audience, resulting in an increase in information requests and downloads of valuable materials from our website. Forkliftaction has consistently delivered outstanding results, helping us to effectively connect with the right audience.

Justine Lootens, CEO

Are you recruiting? Find your ideal candidate among a diverse range of materials handling professionals:

Forkliftaction's JOB MARKET

Inside The News
In this week’s Forkliftaction News - As an industry, our focus is often on key economic indicators such as productivity and profitability, but we all know our sector simply wouldn’t exist without the skilled operators who bring the machinery to life... Continue reading

Are you recruiting? Find your ideal candidate among a diverse range of materials handling professionals:

Forkliftaction's JOB MARKET

Upcoming industry events …
November 4-6, 2025 - Jaarbeurs, Netherlands
November 14, 2025 - Melbourne, Australia
December 10-11, 2025 - Louisville, United States
Latest job alerts …
Muncie, IN, United States
Movers & Shakers
Kai von Berg Kai von Berg
VP sales Europe, EP Equipment Europe
Group president - Vancouver operations, Columbia Machine
Business development manager - UK, IRE, BENELUX, Tyri Lights
President and CEO, Wajax Corporation
Inside The News
In this week’s Forkliftaction News - As an industry, our focus is often on key economic indicators such as productivity and profitability, but we all know our sector simply wouldn’t exist without the skilled operators who bring the machinery to life... Continue reading
Fact of the week
The word "robotics" was coined by Russian-born American science-fiction writer Isaac Asimov who first used the word in 1942 in his short story 'Runabout'. He characterised robots as helpful servants and as "a better, cleaner race."
Editorial calendar - planned features
CONSTRUCTION FORKLIFTS
HANDLING GOODS IN THE COLD
LOADING/UNLOADING FREIGHT
BROWNFIELD AUTOMATION
FORKLIFT ATTACHMENTS
BATTERY AFFORDABILITY AND LIFETIME
FORKLIFT SAFETY
Words of support …

Thanks to advertising with Forkliftaction, GemOne has experienced a significant enhancement in our online presence. Working with Forkliftaction has enabled us to boost engagement with our targeted audience, resulting in an increase in information requests and downloads of valuable materials from our website. Forkliftaction has consistently delivered outstanding results, helping us to effectively connect with the right audience.

Justine Lootens, CEO
Inside The News
In this week’s Forkliftaction News - As an industry, our focus is often on key economic indicators such as productivity and profitability, but we all know our sector simply wouldn’t exist without the skilled operators who bring the machinery to life... Continue reading
Editorial calendar - planned features
CONSTRUCTION FORKLIFTS
HANDLING GOODS IN THE COLD
LOADING/UNLOADING FREIGHT
BROWNFIELD AUTOMATION
FORKLIFT ATTACHMENTS
BATTERY AFFORDABILITY AND LIFETIME
FORKLIFT SAFETY
Words of support …

Thanks to advertising with Forkliftaction, GemOne has experienced a significant enhancement in our online presence. Working with Forkliftaction has enabled us to boost engagement with our targeted audience, resulting in an increase in information requests and downloads of valuable materials from our website. Forkliftaction has consistently delivered outstanding results, helping us to effectively connect with the right audience.

Justine Lootens, CEO

Are you recruiting? Find your ideal candidate among a diverse range of materials handling professionals:

Forkliftaction's JOB MARKET