Toyota invests in Gideon

News Story
- 12 Sep 2024 ( #1196 ) - Zagreb, Croatia
1 min read
Toyota invests in AMR tech company Gideon
Toyota invests in AMR tech company Gideon

Croatian AMR technology company Gideon has signed a strategic investment agreement with Toyota Industries Corporation (TICO), including Toyota Material Handling Group and Toyota Automated Logistics Group, to develop new automated solutions.

For TICO the strategic partnership and investment creates possibilities to simplify automated vehicle systems through standardisation, reduced deployment times and increasing flexibility, adaptability and scalability. 

TICO says its global autonomous vehicle software house, T-Hive, “will have a leading role to apply and leverage Gideon’s technology within specific areas of TICO’s global automated vehicle portfolio”.

In a statement, Gideon said its software architecture and artificial intelligence algorithms will further strengthen TICO’s capabilities in the automation of vehicles. 

“Collaborative case picking for retail order fulfilment, as well as truck unloading and loading, are examples of specific applications that Gideon currently offers to its customers,” the statement continues.

Toyota Industries Corporation senior executive officer Norio Wakabayashi adds: “Gideon has developed impressive vision modules enabling flexible, intelligent autonomous behaviour and user and deployment friendliness that will provide added value for our customers in the coming years”. “TICO already holds a strong position in automated vehicles, but this strategic investment underlines our commitment to delivering market leading mobile automation,” Wakabayashi states.

Fortna automates Johannesburg distribution centre
Fortna automates Johannesburg distribution centre 2 Oct 2025 - Atlanta, GA, United States - 1 min read
Linde to automate Airbus assembly line
Linde to automate Airbus assembly line 18 Sep 2025 - Aschaffenburg, Germany - 1 min read
Dematic launches connected workforce platform
Dematic launches connected workforce platform 4 Sep 2025 - Sydney, NSW, Australia - 1 min read
Previously about:
LogiMAT review: automatic response News Story - 9 Jun 2022 - Stuttgart, Germany - 9 min read
Gideon launches autonomous forklift  News Story - 28 Apr 2022 - Zagreb, Croatia - 1 min read
UK 3PL Knowles Logistics electrifies fleet News Story - 4 Sep 2025 - Wimblington, United Kingdom - 1 min read
Briefs News Story - 15 May 2025 - 2 min read
Toyota moves to settle US emissions case News Story - 24 Apr 2025 - San Francisco, CA, United States - 2 min read
Do you have materials handling news? Submit your news here
Inside The News
In this week’s Forkliftaction News , we report on the GEP Global Supply Chain Volatility Index which shows Asian supply chains are at their busiest since June 2022 while the US and Europe’s supply chains remain under-utilised. One of the report authors describes the situation as being “as stable as it’s going to get”... Continue reading

In today's materials handling market, precision matters. With B2B expertise and an industry reputation built over 25 years, Forkliftaction helps you hit more targets at once.

⇒ Niche audience of 73,500+ opt-in subscribers
⇒ Over 1 million monthly web visits
⇒ News mailing open rate averages 34%
⇒ Geo-targeted and regional advertising
⇒ Brand-first advertising formats that stick

[Download our latest media kit] for statistics, editorial details and our full media offer. 

Words of support …

Undoubtedly, peer experience plays a crucially important role in our industry and it is extremely valuable for us to be part of the platform, where industry professionals, as well as end users can discuss and learn more about the materials handling world.

Alexandra Artemova, Marketing Specialist

Are you recruiting? Find your ideal candidate among a diverse range of materials handling professionals:

Forkliftaction's JOB MARKET

In today's materials handling market, precision matters. With B2B expertise and an industry reputation built over 25 years, Forkliftaction helps you hit more targets at once.

⇒ Niche audience of 73,500+ opt-in subscribers
⇒ Over 1 million monthly web visits
⇒ News mailing open rate averages 34%
⇒ Geo-targeted and regional advertising
⇒ Brand-first advertising formats that stick

[Download our latest media kit] for statistics, editorial details and our full media offer. 

In today's materials handling market, precision matters. With B2B expertise and an industry reputation built over 25 years, Forkliftaction helps you hit more targets at once.

⇒ Niche audience of 73,500+ opt-in subscribers
⇒ Over 1 million monthly web visits
⇒ News mailing open rate averages 34%
⇒ Geo-targeted and regional advertising
⇒ Brand-first advertising formats that stick

[Download our latest media kit] for statistics, editorial details and our full media offer. 

Are you recruiting? Find your ideal candidate among a diverse range of materials handling professionals:

Forkliftaction's JOB MARKET