Nissan leaders: Greg Jones, Lewis Byers, Brad Moore, Carl Palumbo

UniCarriers Americas Corp has redefined its US regional sales organisation to focus on its two key legacy brands while maintaining its current aftermarket and national account teams.

The moves represent the next steps for the Marengo-based subsidiary of UniCarriers Holdings Corp of Tokyo.

UniCarriers Americas established a consolidated joint regional sales arrangement in conjunction with the parent company's April 2013 integration of the US operations of Nissan Forklift Co Ltd and TCM Corp, says Steve Cianci, vice president sales and marketing.

Now, the materials handling equipment manufacturer is splitting the new equipment US field sales force, with five regional sales managers for the Nissan Forklift by UniCarriers brand and two regional sales managers for the TCM by UniCarriers brand. Regional sales managers assist dealers with closing new major accounts, creating and developing business solutions and becoming brand experts.

Nissan Forklift by UniCarriers brand regional sales managers are Brad Moore (northwest); Carl Palumbo (northeast); Lewis Byers (southeast); and Greg Jones (south central). TCM by UniCarriers brand regional sales managers are Vic Moore in the west and Tom Sewell in the east. Chris DiLucia assumes a dual role as regional sales manager for both brands and as regional aftermarket manager for the north central and Canadian regions.

"Realigning the field salesforce for the UniCarriers Americas brands is a commitment to refocus and rebuild the sales team to help our dealers grow their businesses," Cianci notes. "We expect positive outcomes as a result of the concentrated efforts of the sales team."

Cianci adds, "We have a strong aftermarket focus" to assist dealers with parts sourcing, supporting the firm's aftermarket excellence program and dealing with other aftermarket issues. In addition to DiLucia, the regional aftermarket managers are Ed Hull in the west and Don Miller in the south east.

TCM leaders: Tom Sewell, Vic Moore

Continuing without change is a six-member national accounts group that reports to Cianci.

In early 2014, UniCarriers Americas underscored its intentions to strengthen its presence in the countries of Latin America. The firm hired Newton Santos and established Campinas, Brazil-based UniCarriers South America. Further, UniCarriers Americas appointed Andres Losada of Bogota, Columbia; Rony Stehberg of Santiago, Chile; and Jorge Serna of Mexico City, Mexico to key sales and market development roles in their respective countries.

UniCarriers Americas has a network of more than 200 authorised dealerships with over 300 locations across North, Central and South America. Other UniCarriers Holdings' entities have additional worldwide locations.

UniCarriers Holdings' shareholders are the Innovation Network Corporation of Japan (INCJ), 53.3%; former TCM parent Hitachi Construction Machinery Co Ltd, 26.7%; and former Nissan Forklift parent Nissan Motor Co Ltd, 20.0%. A special Japanese law for industrial revitalisation created INCJ and provided primary funding. INCJ invested JPY30 billion (USD386.4 million) in UniCarriers Holdings.

Following the 2012 merger, UniCarriers Holdings adopted a consolidated manufacturing plan for the Americas.