[image|/upload/gallery/3950.jpg|CeMAT, the world's leading trade fair for intralogistics, will be launched in Sydney from 5-7 May 2015.
|AlignRight]CeMAT, the world's leading trade fair for intralogistics, will be launched in Sydney from 5-7 May 2015.

The event will run parallel to software show, CeBIT, which hosted 30,000 visitors in 2013.

Both international and local exhibitors are expected to take part, representing the complete logistics value chain.

Global intralogistics specialist Beumer Group has welcomed the move. Chairman Christoph Beumer says Australia is an important market, above all for the transport of raw materials and the required bulk-cargo technology, but also for airport logistics, the mail order business and consumer goods trans-shipment.

"New ideas and technologies are therefore in demand. We have had a branch office there for years, and we are pleased with this further opportunity to meet customers."

On the local front, Rob Hammond, CEO of Clark Equipment, tells Forkliftaction.com News he is pleased about the upcoming launch of the show in Australia.

"Clark supports CeMAT shows around the world and looks forward to supporting CeMAT in Australia."

He says the show will give the industry the opportunity to showcase innovation and new products. "It's a great opportunity for the Australian logistics sector to stay up to date with international technology and trends, combined with what the Aussies can do."

He believes the timing for this show may be right as Australian companies are looking for productivity and innovative ideas to gain a competitive edge.

He adds that Clark looks forward to showing its equipment at the show.

Steve Takacs, executive vice president and COO at Toyota Material Handling Australia (TMHA), says a CeMAT show in Australia is important to allow Australian-based companies to view what is on offer from local suppliers of materials handling equipment.

He says a sector of the company's customers regularly attends CeMAT Germany, and having a local show would be very good for the wider operators of materials handling equipment. "However, many will still travel to CeMAT Germany as it's the largest materials handling fair in the world."

He adds that TMHA may support an Australian CeMAT and on a large scale.

CEO of Adaptalift Hyster, Andrew Satterley, tells Forkliftaction.com News that he would be keen to exhibit equipment at the first show in Australia. "These are big shows overseas and I'm interested to see if the main players embrace it here."

Australia already plays an important role for German providers of intralogistics products. According to the German Engineering Federation (VDMA), they exported to Australia goods valued at EUR290 million between October 2012 and September 2013.

CeMAT, held this year from 19-23 May 2014, takes place every two years at the Hannover Exhibition Center in Germany. Five additional CeMAT events are now staged :in Russia (23-26 September 2014 in Moscow), Asia (27-30 October 2014 in Shanghai), India (10-13 December 2014 in Delhi), Australia (5-7 May 2015 in Sydney) and South America (30 June-3 July 2015 in São Paulo, Brazil).