Hold The Front Page

Advertisement
- 14 Jun 2012 ( #569 )
1 min read
Click to view larger image
Click to view larger image
When The Times newspaper decided to run a story on the "exponential rise of internet shopping and the resulting boom in the sales of forklift trucks to manage the warehouses that work 24 hours a day to fulfil online orders" they turned to industry leading figure and Bendi Managing Director, Simon Brown for his comments.

Britain is turning into one big warehouse. But that is how Simon Brown, who runs the Translift Bendi forklift manufacturer based in the West Midlands, likes it.

"Sales space is at a premium and retailers have to maximise storage," said Mr Brown. "With all these narrow aisles, whether it's B&Q or Asda, that's where we come in."

Mr Brown's father, Freddy, was a pioneer in the design of an articulated forklift truck able to work in the narrowest of spaces, thus enabling warehouseman to constrict their aisles. He developed and built products under licence with, and for, Toyota and Jungheinrich, two of the industries big companies.

The company, which employs more than 100 people in Redditch, remains independent, and is majority-owned by Simon Brown. It claims that its forklifts, which retail at about £30,000, have reshaped the way storerooms can be configured.

"We had a bit of a dip at the start of the downturn but demand for us has been good all the way through," Mr Brown said.

Translift Bendi Ltd
Worcestershire - United Kingdom
Email: info@bendi.co.uk
Web: www.bendi.co.uk

Tel: +44 (0)1527 527411

For more company and product information visit the Translift Bendi ShopFront

To learn more about impactful advertisements: download our media kit
The article on this page is supplied by and shown on behalf of an advertiser and does not in any way represent the views of Forkliftaction. The originators take full responsibility for their content. We advise you to contact the advertiser directly for any matters concerning this article.
Words of support …

After advertising with Forkliftaction.com, we got many enquiries regarding interest to be our distributor. Mostly from Europe and USA but including a few in ASEAN. We feel that the advertisement was useful and good for market expansion.

Lawrence Xu, Assistant Sales Manager
Upcoming in the editorial calendar
WIRELESS CHARGING
Aug 2025
MANAGING MIXED FLEETS
Oct 2025

Are you recruiting? Find your ideal candidate among a diverse range of materials handling professionals:

Forkliftaction's JOB MARKET

Inside The News
This week Forkliftaction News is celebrating its 25th anniversary! A wonderful achievement given we launched at a time when just 6% of the world’s population were internet users, according to Internet World Stats . Over the coming weeks, we will be sharing stories about our history and rolling out more celebrations, so keep an eye out... Continue reading
Forkliftaction turns 25 Brisbane, QLD, Australia
Inside The News
This week Forkliftaction News is celebrating its 25th anniversary! A wonderful achievement given we launched at a time when just 6% of the world’s population were internet users, according to Internet World Stats . Over the coming weeks, we will be sharing stories about our history and rolling out more celebrations, so keep an eye out... Continue reading
Words of support …

These releases in Forkliftaction are a nice experience for SNDC... We got seven inquiries coming from Canada, USA, Mexico, Israel and Australia (five from retailers, two from machines manufacturers) and we are still in contact with them. I can state that's a success story!

David Massat, Sales Director OEM and Export
Upcoming in the editorial calendar
WIRELESS CHARGING
Aug 2025
MANAGING MIXED FLEETS
Oct 2025

Are you recruiting? Find your ideal candidate among a diverse range of materials handling professionals:

Forkliftaction's JOB MARKET

Inside The News
This week Forkliftaction News is celebrating its 25th anniversary! A wonderful achievement given we launched at a time when just 6% of the world’s population were internet users, according to Internet World Stats . Over the coming weeks, we will be sharing stories about our history and rolling out more celebrations, so keep an eye out... Continue reading
Words of support …

I know I can count on them. They give valuable suggestions on the campaign planning, and to publish content is as easy as abc, as they take care of the material layout and check links. This is a great support.

Annalisa Castellini, Marketing Manager

Are you recruiting? Find your ideal candidate among a diverse range of materials handling professionals:

Forkliftaction's JOB MARKET

Upcoming in the editorial calendar
WIRELESS CHARGING
Aug 2025
MANAGING MIXED FLEETS
Oct 2025