Mitsubishi Ninja unleashed in SA this month

News Story
- 13 Jun 2013 ( #620 ) - Sandton, South Africa
1 min read
Mitsubishi Forklifts and its local southern African dealer, Masslift Africa Pty Ltd, are introducing a new low-cost, internal combustion forklift, the Mitsubishi Ninja. In other markets, the unit is sold as the Mitsubishi Clasidia.

The Ninja will be available in 2, 2.5 & 3 T diesel, petrol and LPG models. It has an identical powertrain to the current Mitsubishi premium Grendia range. The Ninja has the award-winning S4S, Tier 2 Engine, which boasts very high power output and fuel efficiency

A larger counterweight opening helps to improve heat balancing, which Masslift says is ideal for hot climates such as Southern Africa.

A distinguishing feature of the Ninja is its "minimal electronics (which make) it simple and robust and substantially cheaper to manufacture than other major brands".

Masslift Africa CEO Geoff Tucker says: "It almost seems like Mitsubishi built a forklift specifically for Africa."

Tucker adds that the forklift cuts costs for the user over the machine's lifetime, with fuel consumption ranging from 0.4 to 1.6 litres per hour less than other makes.

"With climbing diesel prices, this could save approximately ZAR100 (USD9.90) a day. The Tier 2-compliant engine is in line with the majority of the other top brands and durable, even using the inferior diesel often found in Africa. It is not often you get an opportunity to sell the most reliable product on the market at considerably less than the other top brands."
Mitsubishi Logisnext Americas releases new electric forklift
Mitsubishi Logisnext Americas releases new electric forklift 11 Dec 2025 - Houston, TX, United States - 1 min read
Clark launches new lithium series forklift
Clark launches new lithium series forklift 4 Dec 2025 - Dallas, United States - 1 min read
Previously about:
Towlift expands to Pittsburgh News Story - 15 Sep 2016 - Pittsburgh, PA, United States - 1 min read
Do you have materials handling news? Submit your news here

Seeking Ambitious Dealers Globally. Your chance to join a leading heavy machinery brand. Exclusive territories await!

Exclusive Territories Available. Join SOCMA's leading innovation in heavy machinery. 

Partner for success. Enjoy comprehensive support and impressive profit potential.

Contact us now - +86 153 050 495 72 - www.socma-forklift.com 

Words of support …

Although our partnership with Forkliftaction is still relatively new, the experience has been thoroughly positive. The team is incredibly supportive, friendly, and responsive — making the process of advertising straightforward and effective. We’ve appreciated their proactive communication and industry insight and look forward to growing our presence further with their platform.

Nicole Rimensberger, Head of Marketing

Are you recruiting? Find your ideal candidate among a diverse range of materials handling professionals:

Forkliftaction's JOB MARKET

Seeking Ambitious Dealers Globally. Your chance to join a leading heavy machinery brand. Exclusive territories await!

Exclusive Territories Available. Join SOCMA's leading innovation in heavy machinery. 

Partner for success. Enjoy comprehensive support and impressive profit potential.

Contact us now - +86 153 050 495 72 - www.socma-forklift.com 

Inside The News
In this week’s Forkliftaction News we report on DHL Supply Chain signing a deal to deploy autonomous mobile robots (AMRs) at its Mexican retail operations and look at Guidance Automation’s successful trial of an AMR with a hydrogen fuel cell... Continue reading

PREMIUM business

Zhejiang UN Forklift Co., Ltd
Manufacturer of IC forklifts, electric forklifts and warehouse equipment.

Are you recruiting? Find your ideal candidate among a diverse range of materials handling professionals:

Forkliftaction's JOB MARKET

Seeking Ambitious Dealers Globally. Your chance to join a leading heavy machinery brand. Exclusive territories await!

Exclusive Territories Available. Join SOCMA's leading innovation in heavy machinery. 

Partner for success. Enjoy comprehensive support and impressive profit potential.

Contact us now - +86 153 050 495 72 - www.socma-forklift.com 

PREMIUM business

Zhejiang UN Forklift Co., Ltd
Manufacturer of IC forklifts, electric forklifts and warehouse equipment.

Are you recruiting? Find your ideal candidate among a diverse range of materials handling professionals:

Forkliftaction's JOB MARKET