Jungheinrich optimistic about 2021

News Story
- 1 Apr 2021 ( #1019 ) - Hamburg, Germany
2 min read
Lars Brzoska is optimistic
Lars Brzoska is optimistic
After closing the 2020 financial year better than had been initially expected, Jungheinrich predicts that the global market for materials handling equipment will continue to grow in 2021 in the mid-to-high single-digit percentage range. For its core market of Europe, it expects an increase in market volume in the mid single-digit percentage range.

The company attributes much of its success to its handling of the coronavirus crisis. It immediately created a central crisis team and established additional local crisis teams in its organisational units and factories in order to identify upcoming risks at an early stage and keep the impact of these risks as minimal as possible through timely, appropriate and coordinated measures.

The top priority was to protect the employees, customers and business partners. To do so, Jungheinrich alone procured over 215,000 masks and over 20,000 litres of disinfectant in 2020. At the same time, extensive precautionary measures were taken to minimise the impact of the pandemic on supply chains and production.

Jungheinrich chairman Lars Brzoska notes that in November 2020, the company presented its new corporate Strategy 2025+ to the public. That strategy will see Jungheinrich focus on increasing profitability, efficiency and sustainability. After the group had already achieved its strategic growth target for 2020 one year earlier than planned, Jungheinrich has made it its goal to create sustainable value for all its stakeholders: customers, employees, shareholders, business partners, and society at large.

The Group is focusing in particular on expanding its presence in the markets of Europe, China and North America. All activities are based on its holistic understanding of sustainability that takes equal account of economic, environmental and social aspects.

"Our intention is to be our customers' first choice over the long term, offering them added value through forward-looking solutions and technologies. At the same time, we as a group want to help shape economic, ecological and social developments. To achieve this, we are making Jungheinrich more profitable, more efficient and more sustainable," he explains.


"The crisis year 2020 was an extraordinary test for us all - both professionally and privately. Because of our strong position, we were able to successfully pass this test. We have proven how resilient and crisis-resistant Jungheinrich is. Even if the current year has more uncertainties related to the coronavirus in store, we are taking an optimistic approach due to the expected positive market development. We are concentrating on our profitable growth, increasing our efficiency and successfully implementing our strategy," Brzoska adds.
Jungheinrich records ‘resilient’ results
Jungheinrich records ‘resilient’ results 16 Aug 2024 - Hamburg, Germany - 1 min read
KION narrows revenue forecast
KION narrows revenue forecast 8 Aug 2024 - Frankfurt, Germany - 1 min read
Kalmar makes stock market debut
Kalmar makes stock market debut 4 Jul 2024 - Helsinki, Finland, Finland - 1 min read
Previously about:
Jungheinrich subsidiary picks up AS/RS specialist News Story - 13 Nov 2025 - Westfield, IN, United States - 1 min read
Jungheinrich launches AntOn entry-level MH range News Story - 2 Oct 2025 - Hamburg, Germany - 1 min read
Jungheinrich to offer Arcure AI solution News Story - 18 Sep 2025 - Canary Islands, France - 1 min read
Do you have materials handling news? Submit your news here

PREMIUM business

Tailift Material Handling Taiwan Co.,Ltd.
Focused simply for the new era.

Did you know that Forkliftaction’s unique pricing system is strategically designed to drive stronger B2B advertising outcomes?
With discounts for repeats and volume, you can maximise reach and reinforce consistency over time. New advertisers receive further savings with our first-time advertiser discount.
Ask about which B2B discounts apply to you, and how you can use them to your advertising advantage.

For audience info, web stats + our full media offer: [DOWNLOAD OUR MEDIA KIT].

Words of support …

Although our partnership with Forkliftaction is still relatively new, the experience has been thoroughly positive. The team is incredibly supportive, friendly, and responsive — making the process of advertising straightforward and effective. We’ve appreciated their proactive communication and industry insight and look forward to growing our presence further with their platform.

Nicole Rimensberger, Head of Marketing

Are you recruiting? Find your ideal candidate among a diverse range of materials handling professionals:

Forkliftaction's JOB MARKET

Did you know that Forkliftaction’s unique pricing system is strategically designed to drive stronger B2B advertising outcomes?
With discounts for repeats and volume, you can maximise reach and reinforce consistency over time. New advertisers receive further savings with our first-time advertiser discount.
Ask about which B2B discounts apply to you, and how you can use them to your advertising advantage.

For audience info, web stats + our full media offer: [DOWNLOAD OUR MEDIA KIT].

Inside The News
In this week’s Forkliftaction News , we report on Hyster-Yale laying off staff in the US amid what it describes as “challenging market conditions”... Continue reading

Are you recruiting? Find your ideal candidate among a diverse range of materials handling professionals:

Forkliftaction's JOB MARKET

Did you know that Forkliftaction’s unique pricing system is strategically designed to drive stronger B2B advertising outcomes?
With discounts for repeats and volume, you can maximise reach and reinforce consistency over time. New advertisers receive further savings with our first-time advertiser discount.
Ask about which B2B discounts apply to you, and how you can use them to your advertising advantage.

For audience info, web stats + our full media offer: [DOWNLOAD OUR MEDIA KIT].

Are you recruiting? Find your ideal candidate among a diverse range of materials handling professionals:

Forkliftaction's JOB MARKET