Inside the News - Edition #835

Allan Leibowitz -
Inside the News
- 24 Aug 2017 ( #835 )
1 min read
We're sometimes asked how we determine what should and shouldn't be included in our newsletter.
Well, we take a cue from our readers - now approaching a global audience of 70,000.
The biggest slice of our readership (45%) is end-users and fleet managers - and they're interested in new products, innovative applications and case studies. They also follow dealership moves, especially in their local markets.
Around a third of our readers are dealers interested in other dealers, what the manufacturers are doing and, of course, what end-users want and need.
Almost a fifth of our audience (18%) are manufacturers which, no doubt, want to know what their competitors are up to, what's moving and shaking in the dealer domain and also how end-user needs may be changing.
It's clear that each segment is not only interested in its upstream and downstream supply chains, but also developments among its competitors.
Our latest reader stats show that North America remains our biggest market (41%), with Europe a steady second at 24%. Asia (excluding Australasia) comes in at 16% and Australasia is fourth at 11%.
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Blog articles provide perspectives and opinions and therefore may contain inaccurate or incomplete information. Forkliftaction Media accepts no responsibility for errors or omissions. If you feel that significant facts are overlooked, or have a different viewpoint on a topic addressed, we invite you to open a conversation in our Discussion Forums.
Inside The News
While innovation and new technology are evolving at what seems to be an ever-increasing pace, the need to capture the data (telemetry) from this tech, and the ability to utilise it (telematics) for efficiency and cost savings, is one area attracting more and more attention ... Continue reading
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Thanks to advertising with Forkliftaction, GemOne has experienced a significant enhancement in our online presence. Working with Forkliftaction has enabled us to boost engagement with our targeted audience, resulting in an increase in information requests and downloads of valuable materials from our website. Forkliftaction has consistently delivered outstanding results, helping us to effectively connect with the right audience.

Justine Lootens, CEO

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Shenzhen Wellwit Robotics Co., Ltd
The Largest AMR/AGV ODM/OEM Manufacturer in China.
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These releases in Forkliftaction are a nice experience for SNDC... We got seven inquiries coming from Canada, USA, Mexico, Israel and Australia (five from retailers, two from machines manufacturers) and we are still in contact with them. I can state that's a success story!

David Massat, Sales Director OEM and Export
Upcoming in the editorial calendar
WIRELESS CHARGING
Aug 2025
MANAGING MIXED FLEETS
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