Inside the News - Edition #575

Allan Leibowitz -
Inside the News
- 26 Jul 2012 ( #575 )
1 min read
It is interesting to read this week about the growth of the equipment rental market. This week's newsletter includes details of the latest global survey which indicates significant growth last year in equipment rental revenues. That report follows a number of recent reports of expansion and growth among equipment rental businesses in various markets.
The spike in rentals may be a reaction to the global financial crisis, with businesses opting to rent rather than buy equipment for short- and medium-term needs.
Rental, of course, makes sense when times are tough and organisations are keen to sharpen their balance sheets. It is also a prudent approach when there is uncertainty and operators are unable to bank on future orders or revenue levels.
Again, it's an indication that while things may slow down in one market, they usually pick up somewhere else.
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In this week’s Forkliftaction News - As an industry, our focus is often on key economic indicators such as productivity and profitability, but we all know our sector simply wouldn’t exist without the skilled operators who bring the machinery to life... Continue reading
Editorial calendar - planned features
CONSTRUCTION FORKLIFTS
HANDLING GOODS IN THE COLD
LOADING/UNLOADING FREIGHT
BROWNFIELD AUTOMATION
FORKLIFT ATTACHMENTS
BATTERY AFFORDABILITY AND LIFETIME
FORKLIFT SAFETY
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Although our partnership with Forkliftaction is still relatively new, the experience has been thoroughly positive. The team is incredibly supportive, friendly, and responsive — making the process of advertising straightforward and effective. We’ve appreciated their proactive communication and industry insight and look forward to growing our presence further with their platform.

Nicole Rimensberger, Head of Marketing
Editorial calendar - planned features
CONSTRUCTION FORKLIFTS
HANDLING GOODS IN THE COLD
LOADING/UNLOADING FREIGHT
BROWNFIELD AUTOMATION
FORKLIFT ATTACHMENTS
BATTERY AFFORDABILITY AND LIFETIME
FORKLIFT SAFETY
Words of support …

Although our partnership with Forkliftaction is still relatively new, the experience has been thoroughly positive. The team is incredibly supportive, friendly, and responsive — making the process of advertising straightforward and effective. We’ve appreciated their proactive communication and industry insight and look forward to growing our presence further with their platform.

Nicole Rimensberger, Head of Marketing