There's a bit of a safety theme in this week's newsletter. We include coverage of some new online safety resources released by the US Occupational Safety & Health Administration, word of a new computer game-based training solution and a reminder from the UK about the need to wear seatbelts whenever there is a risk of roll-overs. But perhaps the most poignant comments come from Martin McVicar, director of Combilift, in our profile this week. Asked about the issues and challenges in the industry - the economic down-turn, competition from low-cost producers in Asia, fuel prices and the like, he didn't hesitate to nominate safety as the biggest challenge. The next big thing for the industry, according to the Irish manufacturer, is the focus on safety. This is not limited to operator safety issues, with McVicar looking more broadly at how "customers can handle their material more safely".