Inside the News - Edition #122

Allan Leibowitz -
Inside the News
- 28 Aug 2003 ( #122 )
1 min read
Many companies have taken a fresh approach to their marketing by unleashing their business onto the Forkliftaction.com community, with staggering results.
Below is an extract from a letter from a happy advertiser:
"I wanted to let you know we are very impressed by the results from our Forkliftaction.com newsletter and website advertising. Our contact rate has increased greatly with very good customer contacts coming in weekly. Thank you for the help in setting up our program and let's plan for more of the same in the future," Brian Scally, Unit Load Handling/Roncari USA.
Mr Scally opted for a mixed advertising campaign combining buttons, text advertisements and media releases in the newsletter and on the website. The campaign resulted in more than 1000 interested parties clicking through to www.unitloadhandling.com.
For more information about Forkliftaction.com's marketing packages, contact Penryn Maddrell on www.forkliftaction.com.

This week Forkliftaction.com's research team has revised and added specifications in the Equipment Catalogue for the Toyota range of forklifts and tow motors, manufactured at Toyota's TIESA plant in France and sold throughout Europe. If you deal with this brand, please check our entries and contact research manager Rodger Lamb if changes are required.
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Inside The News
In this week’s Forkliftaction News we report on the recent IMHX event in Birmingham with coverage of new product launches, key themes and observations from those attending. We also name the winners of the 2025 Archies Awards, held in conjunction with IMHX... Continue reading
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Words of support …

Undoubtedly, peer experience plays a crucially important role in our industry and it is extremely valuable for us to be part of the platform, where industry professionals, as well as end users can discuss and learn more about the materials handling world.

Alexandra Artemova, Marketing Specialist

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Upcoming in the editorial calendar
MANAGING MIXED FLEETS
Oct 2025
ASSET FINANCE
Nov 2025
Words of support …

Undoubtedly, peer experience plays a crucially important role in our industry and it is extremely valuable for us to be part of the platform, where industry professionals, as well as end users can discuss and learn more about the materials handling world.

Alexandra Artemova, Marketing Specialist

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