@ joanne b

Very interesting point there Joanne. It is true that the Chinese manufacturers do not quite understand the concept of a loyal customer base and repeating business. They are just interested in selling as many trucks as they can. They will sell to an overseas dealer for 100, to a small Chinese wholesale company for 98 (because the owner of that wholesale company is an ex-employee of the company and knows some people in the sales dept.) After that, both the manufacturer and the trading company will start bombarding the entire market (I have no idea where they get those mailinglists, it's like that is a shared sales tool for all these companies) with mails that they are the best manufacturer in China and their customer is the most important,... anyway, you get the idea.

There are at least three points that the Chinese need to improve on, if they are to penetrate the overseas market:
- Brandbuilding
- Respect for their dealers (thus stopping sales to Chinese wholesale companies)
- Understanding the importance of the aftersales market. At this moment, they don't have a clue how to tackle this problem