The Middle east Market is price driven, the Lower your price the more chance of selling. This market doesn't like the costly tec that is fitted to the modern day trucks. Just basic trucks that will move pallets or materials around. The linde person's claim that you can be three low cost trucks to one premium truck (Linde being a premium Truck) doesn't go down well. Linde also claim they have around 9% market share when in reality it would be around 4%. The cost of repairing a Linde to say a lower priced model even say not Chinese but say a Hyundai, Cat , Doosan is much more. Linde do claim to have a much better fuel economy but when a gallon of diesel is under 70 cent's US in Saudi then this is not really a big an issue as the cost of the trucks a the repairing cost of the trucks