peter w
Just something to think about when you say good service will that some time. The end users does not understand this very easily when his machine is down. I sold an EP pallet truck and lost a customer because "getting parts for whatt should have been a warranty issue - controller failure" took time - 76 days. Then the warranty claim was denied by EP our company absorbed the cost of the controller. This was the first EP and last I ever sold & the last. This is what we call a "lose lose lose situation" - meaning our company lost a customer, our company lst money on the sale and EP lost future sales, all do due waiting for good service to happen.

Just remember there already many long time established brands in the US that can provide good service. To try to compete with them you need to have comparable service capabilites from day one - not just a good price. The customer forgets about the price he paid for it when he can't get good service.