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Over 73,500+ business subscribers use Forkliftaction.com to learn about the latest developments and solutions in materials handling so that they can make educated decisions for their fleet and operations.

They frequently return to the platform to find news, latest products and technologies, industry contacts, business and troubleshooting advice, job opportunities, machinery sales and more.

Build recognition and awareness for your brand amongst this highly focused and niche materials handling audience:

  • Around 85% of Forkliftaction subscribers are decision makers
  • Forkliftaction.com records an average of 1,000,000+ monthly web visits
  • Industry respected weekly news mailing with 34% open-rate

Our flexible campaigns offer an effective mix of high-impact advertising formats boosted by exclusive technical features designed to increase your exposures and maximise your advertising conversions.

Enjoy more reach for less spend with our clever competitive pricing that delivers savings on repeat inserts alongside generous volume discounts.

For more information and audience statistics: DOWNLOAD OUR LATEST MEDIA KIT

Here's what our advertisers say:

Although our partnership with Forkliftaction is still relatively new, the experience has been thoroughly positive. The team is incredibly supportive, friendly, and responsive — making the process of advertising straightforward and effective. We’ve appreciated their proactive communication and industry insight and look forward to growing our presence further with their platform.

Nicole Rimensberger, Head of Marketing
maxwell+spark

Thanks to advertising with Forkliftaction, GemOne has experienced a significant enhancement in our online presence. Working with Forkliftaction has enabled us to boost engagement with our targeted audience, resulting in an increase in information requests and downloads of valuable materials from our website. Forkliftaction has consistently delivered outstanding results, helping us to effectively connect with the right audience.

Justine Lootens, CEO
GemOne

The cooperation with Forkliftaction has been exceptional. It's always a pleasure to work with specialists who know the inside out of the industry

Ane Miren Elorza, Communications Specialist
Konecranes, Business Unit Lift Trucks

After advertising with Forkliftaction.com, we got many enquiries regarding interest to be our distributor. Mostly from Europe and USA but including a few in ASEAN. We feel that the advertisement was useful and good for market expansion.

Lawrence Xu, Assistant Sales Manager
Resonac Asia Pacific Pte Ltd.

I know I can count on them. They give valuable suggestions on the campaign planning, and to publish content is as easy as abc, as they take care of the material layout and check links. This is a great support.

Annalisa Castellini, Marketing Manager
Bolzoni S.p.A.

At Linde Material Handling, we appreciate Forkliftaction for its competent and informative reporting and its global perspective. Forkliftaction is one of the few industry media with a transnational readership.

Heike Oder, Head of Trade Press
Linde Material Handling

View more on our Testimonials page

Fact of the week
In 1898, author Morgan Robertson wrote a novel called 'Futility', which described an "unsinkable" ship named the Titan that sank after hitting an iceberg. Fourteen years later, the Titanic sank in a strikingly similar fashion.

PREMIUM business

VETTER Forks, Inc.
The world's most comprehensive product range as well as the most intelligent sensor fork for more safety and efficiency.
Fact of the week
In 1898, author Morgan Robertson wrote a novel called 'Futility', which described an "unsinkable" ship named the Titan that sank after hitting an iceberg. Fourteen years later, the Titanic sank in a strikingly similar fashion.
Enforcer FLBAXT25
Braeside, Melbourne, Victoria, Australia
Hire
Ice 28INCH-AUTO-SCRUBBER
Morgantown, Pennsylvania, United States
Used - Sale
USD8,350
Enforcer FLBAXT25
Braeside, Melbourne, Victoria, Australia
Hire
Ice 28INCH-AUTO-SCRUBBER
Morgantown, Pennsylvania, United States
Used - Sale
USD8,350

Showcased in the Virtual Expo

Global Industry News
edition #1257 - 20 November 2025
In this week’s Forkliftaction News , Toyota Industries Corporation confirms it has settled a class-action lawsuit in the US which centred around its 2023 emissions cheating scandal. Find out how much the class-action cost it... Continue reading
Movers & Shakers
Steven Ballerini Steven Ballerini
Chief executive officer, Australian Supply Chain & Logistics Association (ASCLA)
Engineering policy lead, Logistics UK
Regional manager - Eastern Canada, Associated Equipment Distributors
Vice president - IT & EP OEM parts, Big Joe Forklifts