We’re so lucky today!

Advertisement
- 23 Jan 2020 ( #958 )
2 min read
How have things changed for logistics businesses and workers between the 1920s and the upcoming 2020s? Cat® Lift Trucks takes a trip back in time.

In 1920, everyone was struggling to recover from the 'Great War'. Sadly, it would not be the last. Today, in Europe at least, we enjoy peace and co-operation between countries. Politicians settle issues through discussion - usually polite! - rather than fighting.

Low-speed logistics

Goods distributed in the 1920s tended to be life's essentials. We now have millions of products to choose from - many of which are luxuries. Thanks to modern machinery, automation and digitalisation, manufacturing productivity is comparatively huge.

Lorries were relatively uncommon back then, with most goods being loaded first onto horse-drawn transport. For longer distances there were steam trains, while overseas trading depended on ships. Air freight was a very rare option.

Cranes could be used for items much too heavy for people to lift, but most loading and unloading involved manual labour. A few businesses had lifting and handling vehicles which can be seen as forerunners of machines like Cat® forklift trucks, which now make work so much easier.

A hard life

Those labourers endured very poor wages and conditions compared to today's employees. Health, safety and welfare were much lower priorities to employers and legislators than they are now. Average life expectancy in Europe was about 57 years (today it's 81). For the poor workers and their families, with little access to medical care, it was lower still.

At home, they lacked the conveniences we take for granted today - like indoor toilets. Refrigerators, telephones and cars were beyond their reach. And both rich and poor had to survive without television, as it hadn't been invented yet.

People often talk about 'the good old days', but which decade would you really prefer to live in: the 1920s or the 2020s?



Cat® Lift Trucks
www.catlifttruck.com
Send an email
Read our Eureka magazine
Get in touch with Cat Lift Trucks
  • Thank You

  • Someone will contact you soon.
This message will be sent directly to the advertiser
Cat Lift Trucks
Hefbrugweg 77
1332 AM Almere
Netherlands
Cat Lift Trucks
To learn more about impactful advertisements: download our media kit
The article on this page is supplied by and shown on behalf of an advertiser and does not in any way represent the views of Forkliftaction. The originators take full responsibility for their content. We advise you to contact the advertiser directly for any matters concerning this article.
Words of support …

I know I can count on them. They give valuable suggestions on the campaign planning, and to publish content is as easy as abc, as they take care of the material layout and check links. This is a great support.

Annalisa Castellini, Marketing Manager - Bolzoni S.p.A.
Upcoming in the editorial calendar

Are you recruiting? Find your ideal candidate among a diverse range of materials handling professionals:

Forkliftaction's JOB MARKET

Inside The News
There is simply no ignoring the push for a greener, more sustainable materials handling equipment industry as manufacturers and customers alike seek eco-friendly solutions to reduce or eliminate carbon emissions... Continue reading
Inside The News
There is simply no ignoring the push for a greener, more sustainable materials handling equipment industry as manufacturers and customers alike seek eco-friendly solutions to reduce or eliminate carbon emissions... Continue reading
Words of support …

I know I can count on them. They give valuable suggestions on the campaign planning, and to publish content is as easy as abc, as they take care of the material layout and check links. This is a great support.

Annalisa Castellini, Marketing Manager - Bolzoni S.p.A.
Upcoming in the editorial calendar

Are you recruiting? Find your ideal candidate among a diverse range of materials handling professionals:

Forkliftaction's JOB MARKET

Inside The News
There is simply no ignoring the push for a greener, more sustainable materials handling equipment industry as manufacturers and customers alike seek eco-friendly solutions to reduce or eliminate carbon emissions... Continue reading
Words of support …

After advertising with Forkliftaction.com, we got many enquiries regarding interest to be our distributor. Mostly from Europe and USA but including a few in ASEAN. We feel that the advertisement was useful and good for market expansion.

Lawrence Xu, Assistant Sales Manager - Resonac Asia Pacific Pte Ltd.

Are you recruiting? Find your ideal candidate among a diverse range of materials handling professionals:

Forkliftaction's JOB MARKET

Upcoming in the editorial calendar