Solideal, a global leader in the manufacturing and distribution of tires and wheels for material handling equipment has recently introduced its new line of polyurethane tires, load wheels and casters for narrow aisle and pallet forklifts to USA, Canada, Mexico and Latin American markets. The new lineup includes improvements to former polyurethane tires manufactured in Muscle Shoals Alabama and the introduction of a related, premium load wheel and caster family.

Darren Stratton, Solideal's product manager for the new polyurethane program, says "we are marketing a premium line of tire and wheel products at aggressive prices to show our customers we can lead in this market segment as well..."

"With this part of the forklift market growing significantly it makes sense for Solideal to expand into this area ...", suggests Stratton.

Highlights of the new polyurethane tire and load wheel line include a new, heavy duty compound for use in drive tires as well as the availability of common sizes of load wheels using a newly developed, premium, heavy duty polyurethane compound. As a first step, Solideal will market common sizes of load and caster wheels which fit the common brand forklifts. Solideal will continue to develop a full line of load and caster wheels in two price categories one for the intermittent, low productivity use consumer and another for the continuous, highly productive consumer.

To best serve all the requirements of the polyurethane tire and wheel user community, Solideal has entered into an agreement with RAEDER-VOGEL^® of Hamburg, Germany leading polyurethane caster and wheel manufacturer, to distribute their VULKOLLAN^® and PEVOPUR^® ultra-premium polyurethane material handling wheels and casters in North America. "RAEDER-VOGEL^® products rounds out our lineup of polyurethane products and puts in a distinct competitive advantage in the market" says Stratton.

Solideal has recently implemented a strong sales and marketing campaign to establish itself in a market currently dominated by equipment manufacturers. Current forklift dealer customers will be offered a new, polyurethane program and a national account campaign will concentrate on attracting the large, multi-facility users in all markets.

For more info, please contact:

SOLIDEAL USA
Darren Stratton, Melony Dunnivant
PO Box 410888
Charlotte, NC, 28241
www.SolidealUSA.com

or visit the RAEDER-VOGEL^®-shopfront.

RAEDER-VOGEL^®, PEVOPUR^®, TRACTOTHAN^® - registered trademarks of RAEDER-VOGEL^®, Hamburg
VULKOLLAN^® - registered trademark of Bayer AG, Leverkusen