Rocla opens new sales office

News Story
- 12 Feb 2009 ( #397 ) - Järvenpää, Finland
1 min read
Roberto Santoro, Rocla's new AGV sales manager in Benelux
Roberto Santoro, Rocla's new AGV sales manager in Benelux
Finnish automatic guided vehicle (AGV) manufacturer Rocla has opened a new sales office in Benelux in a move to strengthen its AGV business.

Roberto Santoro, the new AGV sales manager in Benelux, says Rocla sees tremendous growth potential in warehouse automation. "Rocla's AGV solutions give customers flexible and cost-effective ways of handling routine tasks in warehouses.

"Now we can offer customers local consultations to meet their most demanding automation needs," he adds.

Rocla has been developing AGV systems since 1983 and has delivered almost 8,000 vehicles to more than 1,000 customers.

Rocla introduced the world's first serially manufactured automated warehouse truck a year ago and received the AGVS Award in October last year for its AGV's innovation and usability (Forkliftaction.com News#380).
Clark Equipment Vietnam officially opens
Clark Equipment Vietnam officially opens 10 Jul 2025 - Hai Phong, Viet Nam - 1 min read
Capow helps achieve 100% uptime for Hyundai Glovis
Capow helps achieve 100% uptime for Hyundai Glovis 5 Jun 2025 - Be’er Sheva, Israel - 1 min read
Bolzoni acquires specialist equipment manufacturer
Bolzoni acquires specialist equipment manufacturer 29 May 2025 - Piacenza, Italy - 1 min read
Previously about:
LogiMAT: Automation on the rise News Story - 11 May 2023 - Stuttgart, Germany - 8 min read
DS Smith deploys AGVs News Story - 26 Aug 2021 - London, United Kingdom - 1 min read
UniCarriers partners with Rocla AGV News Story - 4 Apr 2019 - Marengo, IL, United States - 1 min read
Do you have materials handling news? Submit your news here

PREMIUM business

Lift Tek Elecar
Global leader in the design and manufacture of masts, carriages, integral sideshifters & fork positioners.

Since July 2000, Forkliftaction News has been your guide to the developments that are shaping your industry.

Starting today we are also looking back on some of the key news stories from our extensive news archive.

In the news email and on the website, you'll see links to stories that were 'leading our news' multiple years ago, with topics spanning world-first products, big acquisitions, and major industry shifts.
We hope you enjoy this unique insight into the materials handling industry!

Words of support …

Undoubtedly, peer experience plays a crucially important role in our industry and it is extremely valuable for us to be part of the platform, where industry professionals, as well as end users can discuss and learn more about the materials handling world.

Alexandra Artemova, Marketing Specialist

Are you recruiting? Find your ideal candidate among a diverse range of materials handling professionals:

Forkliftaction's JOB MARKET

It’s the year 2000. You’re in front of a boxy beige desktop waiting for the screeching ramblings of your dial-up to reach its finale. You go to Yahoo!, MSN, or maybe AOL, and start the mind-numbing process of finding your very specific needle in the digital haystack. And with web pages loading one image at a time, patience isn’t just a virtue – it’s a requirement!

As clumsy as this early iteration seems now, this technology was the great enabler that allowed Forkliftaction to connect to the industry across the globe.  

To everyone who has connected with Forkliftaction in the past 25 years, thank you for your contribution to our success! We feel deeply touched by your words of encouragement.

What has Forkliftaction meant to you? Drop us a line.

Inside The News
This week Forkliftaction News is celebrating its 25th anniversary! A wonderful achievement given we launched at a time when just 6% of the world’s population were internet users, according to Internet World Stats . Over the coming weeks, we will be sharing stories about our history and rolling out more celebrations, so keep an eye out... Continue reading

PREMIUM business

VETTER Forks, Inc.
The world's most comprehensive product range as well as the most intelligent sensor fork for more safety and efficiency.

Are you recruiting? Find your ideal candidate among a diverse range of materials handling professionals:

Forkliftaction's JOB MARKET

Are you recruiting? Find your ideal candidate among a diverse range of materials handling professionals:

Forkliftaction's JOB MARKET

Since July 2000, Forkliftaction News has been your guide to the developments that are shaping your industry.

Starting today we are also looking back on some of the key news stories from our extensive news archive.

In the news email and on the website, you'll see links to stories that were 'leading our news' multiple years ago, with topics spanning world-first products, big acquisitions, and major industry shifts.
We hope you enjoy this unique insight into the materials handling industry!