NISSAN, LPM SIGN MARKETING AGREEMENT

News Story
- 4 Apr 2002 ( #51 ) - MARENGO, United States
1 min read
Nissan Forklift Corporation North America and Lift Parts Manufacturing (LPM) have entered a joint marketing agreement in which Nissan dealers will access LPM's parts network.

LPM, which has more than 250,000 parts, will offer distributor status and technical and sales support to Nissan Forklift dealers. In return, LPM will be promoted as part of Nissan's Duralift preferred parts dealer program, and will support Nissan at trade fairs.

"This new association will bring immediate benefits to everyone involved," said LPM vice-president Luke Dantuono. Nissan Forklift customer satisfaction vice-president Larry Borre said "LPM and Nissan's strengths complement each other very well".

LPM, based in Grayslake, Illinois, manufactures and distributes parts and provides information services. Nissan Forklift, based in Marengo, Illinois, manufactures a full range of internal combustion and electric forklifts.
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⇒ Niche audience of 73,500+ opt-in subscribers
⇒ Over 1 million monthly web visits
⇒ News mailing open rate averages 34%
⇒ Geo-targeted and regional advertising
⇒ Brand-first advertising formats that stick

[Download our latest media kit] for statistics, editorial details and our full media offer. 

In today's materials handling market, precision matters. With B2B expertise and an industry reputation built over 25 years, Forkliftaction helps you hit more targets at once.

⇒ Niche audience of 73,500+ opt-in subscribers
⇒ Over 1 million monthly web visits
⇒ News mailing open rate averages 34%
⇒ Geo-targeted and regional advertising
⇒ Brand-first advertising formats that stick

[Download our latest media kit] for statistics, editorial details and our full media offer. 

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