25 years serving closely our Cat® lift trucks’ customers

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- 8 Jun 2017 ( #824 )
3 min read
Cat® lift trucks is responding to the specific demands of the different customers' requirements in Europe, Africa and Middle East from Almere, The Netherlands, since 1992.

The strong heritage and know-how of the company's history adds up in today's products features. During the years, Cat Lift Trucks has introduced uncountable features to enhance the user's experience of the operators in terms of its safety and ergonomics. All, contributing to an increased productivity and a lower cost of ownership for their customer's business.

Several Forklift industry's awards for Cat® lift trucks
Several Forklift industry's awards for Cat® lift trucks
Several forklift industry's awards for Cat® lift trucks' outstanding ergonomics, innovative safety features and smart design recognize this emphasis in putting the customer in the first place.

More than 2 decades ago Cat Lift Trucks introduced its first state-of-the-art fingertip control (FC). This FC armrest, that offered an outstanding precision of the hydraulic functions, has evolved during the years. Today, the newest products such as the popular Cat EP25-35(C)N are equipped as standard with an advanced fingertip control unit. This, has a unique ergonomic design that minimises elbow strain supporting the arm and palm to keep operators safe, comfortable and productive.

Also in warehouse equipment, award winning products such as the low level order picker that features Formula 1 inspired controls or the successful reach truck range focus highly in the customer'.

Cat Lift Trucks and warehouse equipment are packed with a large number of innovative technologies such as: PDS+, the revolutionary PoweRamic mast design (on high level order picker and reach truck), the innovative Active Sway Control and Passive Sway Control, Intelligent speed and movement reduction or the Responsive Drive System (RDS) a ground-breaking software that allows the truck to sense - from the very first touch - exactly how a driver wishes to operate. Not only the operator has benefit of the smart design of Cat products, also maintenance staff benefit of the quick and easy entry to all areas for daily checks and servicing. All features developed for and around the customers that have set Cat Lift Trucks products among the best in the market.

This 25 years have been a continuous evolution of products and parallelly, the way we understand materials handling and work regulations. In today's business, there is greater emphasis in data gathering, regulations compliance and safety in the work place. That makes that manufacturers like Cat Lift Trucks keep listing to the changing requirements of the market and work closely with dealers and clients to anticipate solutions.

In extreme warm regions, such as in the Middle East, Cat forklifts have proven their reliability
In extreme warm regions, such as in the Middle East, Cat forklifts have proven their reliability
In regions, such as in the Middle East, Cat forklifts have proven their reliability by operating for more than 20.000 working hours in heavy duty applications running in 3 shifts in a dusty and extremely warm environment. Each client is different and from this understanding it's possible to offer the best tailored solution.

This approach means, per example, responding to customer's needs by understanding the market trends in the different territories. While in Europe the electric market is developing fast, other regions such as Middle East show that electrics are growing shyly. This requires a different approach in the offering.

Next to market trends, the developments in the future will relate to the way companies deal with data and translate it to be more productive and effective. Cat Lift Trucks, a reference for already 25 years in the materials handling market, keeps developing to serve customers today and in the years to come.

For more information please contact us!

Cat® Lift Trucks
Sales Team
P: +31 (0) 36 5494 411
E: send an email
W: www.catlifttruck.com
SF: visit the ShopFront
Eureka Online Magazine


Cat® Lift Truck
Cat® Lift Truck warehouse and forklift products are represented by a network of independent dealers who are committed to the highest quality of local representation. Whether electric, I/C engine or warehouse, Cat® Lift Trucks has an economic materials handling solution to meet any of today's materials handling challenges. The association with forklift trucks began with Caterpillar Inc.'s acquisition of Towmotor Corporation in 1965. Since that time, our involvements in the field of materials handling has been characterised by a tradition of innovation and excellence. Cat® Lift Trucks product quality and service-oriented reputation has become a standard of reference throughout the materials handling industry.
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