Masate plant ready for new truck

News Story
- 24 Oct 2013 ( #639 ) - Masate, Italy
1 min read
The new Hyster reach truck has a new mast design and a modular operator compartment.
The new Hyster reach truck has a new mast design and a modular operator compartment.
The NACCO Material Handling Group (NMHG) warehouse business in Europe has averaged 14% annual growth since 1996 and its new reach truck, reported in Forkliftaction.com News Product News this week, is an important milestone for the business.

To prepare for production of the new reach truck, the Masate plant closed for four weeks during the northern summer of 2013.

"We are pleased to bring the most advanced Hyster reach truck into production following many years of design and relentless customer testing," says Masate plant manager Michele Corini.

"About 20,000 units are manufactured here in Masate each year," Corini adds.

The 35,000 sqm (376,737 sqft.) Masate site, near Milan, has over 250 permanent employees and the capacity to build 85 trucks a day.

Corini, who joined NMHG as a manufacturing engineer in 2000 and became the Masate plant manager in March 2010, says: "To support the testing we carry out during development, we also follow up with customers to gather results from real-life applications, which is the proof we provide to the rest of the world."

Masate also produces very narrow aisle trucks, order pickers, stackers and powered pallet trucks. The facilities include a product development centre and an extensive testing area. The plant serves the global market for Hyster warehouse equipment, delivering trucks to Europe, the Middle East, Africa, Brazil, Asia Pacific and China.
Briefs
Briefs 24 Apr 2025 - 1 min read
Manufacturer expands production line in Shanghai
Manufacturer expands production line in Shanghai 17 Apr 2025 - Shanghai, China - 1 min read
Noblelift’s Future Factory construction ahead of schedule
Noblelift’s Future Factory construction ahead of schedule 17 Apr 2025 - Shanghai, China - 1 min read
Previously about:
Movers & Shakers News Story - 24 Jul 2014 - 2 min read
Briefs News Story - 24 Apr 2014 - 1 min read
NMHG Europe receives honours News Story - 10 Apr 2014 - Frimley, United Kingdom - 2 min read
Do you have materials handling news? Submit your news here

Showcased in the Virtual Expo

Use your high-impact banner on our high-traffic technical forum pages to promote your products, services, or career opportunities directly to forklift technicians and engineers.

Starting at just $396 (USD) for 100,000 impressions.

Since our launch in February 2005, Forkliftaction has been home to the leading global discussion forum for forklift technicians, attracting 98,000 visits every week.

Spaces are limited—contact us today!

Words of support …

After advertising with Forkliftaction.com, we got many enquiries regarding interest to be our distributor. Mostly from Europe and USA but including a few in ASEAN. We feel that the advertisement was useful and good for market expansion.

Lawrence Xu, Assistant Sales Manager - Resonac Asia Pacific Pte Ltd.

Are you recruiting? Find your ideal candidate among a diverse range of materials handling professionals:

Forkliftaction's JOB MARKET

Use your high-impact banner on our high-traffic technical forum pages to promote your products, services, or career opportunities directly to forklift technicians and engineers.

Starting at just $396 (USD) for 100,000 impressions.

Since our launch in February 2005, Forkliftaction has been home to the leading global discussion forum for forklift technicians, attracting 98,000 visits every week.

Spaces are limited—contact us today!

Inside The News
There is simply no ignoring the push for a greener, more sustainable materials handling equipment industry as manufacturers and customers alike seek eco-friendly solutions to reduce or eliminate carbon emissions... Continue reading

PREMIUM business

Hyster
Hyster is a world-leading provider of forklift trucks and services in the materials handling industry.

Are you recruiting? Find your ideal candidate among a diverse range of materials handling professionals:

Forkliftaction's JOB MARKET

PREMIUM business

Hawker Powersource, Inc.
HAWKER® offers a range of hybrid motive power solutions customized to adapt as your operation's needs change.

Are you recruiting? Find your ideal candidate among a diverse range of materials handling professionals:

Forkliftaction's JOB MARKET

Use your high-impact banner on our high-traffic technical forum pages to promote your products, services, or career opportunities directly to forklift technicians and engineers.

Starting at just $396 (USD) for 100,000 impressions.

Since our launch in February 2005, Forkliftaction has been home to the leading global discussion forum for forklift technicians, attracting 98,000 visits every week.

Spaces are limited—contact us today!