There's lots of expertise out there, on both sides of the supply chain. There are manufacturers and vendors who know which products perform best in specific conditions and there are end-users who know how to get the most out of their equipment. That's why we sometimes include reader columns in our newsletters under the "Your Focus" banner. This column is really the readers' soapbox - a place where you can share your tips and advice. It doesn't have to be the best prose, but it does have to present useful information. Our only restriction is that it cannot be used as a sales vehicle. If you'd like to share your wisdom, please shoot us an email.