HELI Launches 2014 Middle East Agents Conference

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- 13 Mar 2014 ( #658 )
3 min read
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In order to enhance communication with agents from the Middle East region, implement HELI's internationalization strategies, develop the international market and to increase and strengthen the sales of HELI products in the Middle East area, agents from countries such as Saudi Arabia, Qatar, United Arab Emirates, Iran, Bahrain, Oman, Cyprus and Jordan gathered on the 20th and 21st of February to attend the 2014 Middle East Agents Conference, held at the head office of HELI in Hefei. The leaders of HELI Co. Ltd, Dejin ZHANG, Anguo YANG, Bai XUE, Qingfeng MA, Li DENG and Yingquan ZHANG, warmly welcomed the guests, accompanied them on their visit and attended the meetings during this period.

During the visit to HELI's head office, accompanied by the General Manager Anguo YANG, agents from the Middle East visited, and were introduced to, HELI's manufacturing base of key parts such as bridge boxes, motors and internal combustion engines, as well as forklift machines. The guests also visited the experimental workshop, relevant portions of the research institutions of advanced technology research and development, and a showroom of HELI products, all of which openly demonstrated to the guests the strengths of HELI's production Research and Development.

At the welcoming reception on the morning of 20th of February, president Dejin ZHANG presented the welcome address to the guests. General Manager Anguo YANG gave a brief introduction to the company. In the afternoon, Chief Engineer Qingfeng MA focused on introducing the future development trends for global industrial vehicles, recommending the new products HELI launched in 2014, which feature advanced performance and easy operation. Salesmen from HELI Ningbo LIDA COMPANY and HELI IMPORT AND EXPORT CORPORATION gave the guests a detailed introduction to HELI's range of warehouse trucks, electric forklifts, internal combustion forklifts, loaders, tractors and heavy forklifts.

On the 21th of February, accompanied by the Sales Director LI DENG, the guests visited HEFEI FORGING FACTORY, witnessing demonstrations of the manufacturing procedure of HELI castings, received an on-site introduction on the V-process, resin sand, static pressure and V-EPC technologies, and watched simulated demos on the operation of HELI's loaders and heavy equipment. During the visit, the factory's key personnel introduced the casting process's major equipment, technological innovation and major products, and had an in-depth discussion regarding design ideas and manufacturing process.

At the wrap-up meeting in the afternoon, Director Li DENG delivered a warm speech. Leaders of HELI Dejin ZHANG, Anguo YANG and Li DENG presented awards to the best regional sales agent, the best service agent, the best development agent, and group photos were taken. General Manager of HELI IMPORT AND EXPORT CORPORATE Jie CHEN delivered a report on HELI's recent development of overseas markets and HELI's future internationalization strategies. Agents from five countries - Saudi Arabia, Qatar, United Arab Emirates, Iran, Bahrain and Oman - exchanged their personal experiences, and had a lively discussion with HELI's salesmen and engineers.

Through the visit to HELI, agents from the Middle East region gained a real understanding of HELI's first-rate product design, manufacturing process, manufacturing equipment and staff quality, and their confidence in the promotion of HELI's products were significantly bolstered. HELI's international business team will further strengthen the development of the Middle East market, recommend to potential customers a larger and more advanced range of HELI products, provide better and stronger services, achieve mutually beneficial goals with agents, and fight for the goal of "Lifting the Future", as well as contributing more towards making HELI's dream of becoming part of the World's Top 5 respectable world first class enterprises come true.

Please Contact:

Anhui Heli Industrial Vehicle Import and Export Co., Ltd.
Ms. Fancy Xu
Tel: +86-551-63645203
Email: Send an email
Web: www.helichina.net


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