Discussion:
whats happening at Rushlift

Whats going on at Rushlift they seem to have gone quite. Are they still
about
  • Posted 2 Mar 2009 05:31
  • Discussion started by DAVE160
  • yorkshire, United Kingdom
Showing items 1 - 15 of 46 results.
No, Halfords only run CROWN! 2011 CAT = Impact!!
  • Posted 8 Jul 2010 09:58
  • Reply by Gigallojimbo
  • West Midlands, United Kingdom
gigallo jim
QUOTE Lord knows what will happen to the Cat brand in the UK now.....anyone aware who will/may take it on? UNQUOTE

Since they lost Daewoo cars it could be Halfords :)
  • Posted 1 Jul 2010 23:18
  • Modified 1 Jul 2010 23:20 by poster
  • Reply by forkbroker
  • Warwickshire, United Kingdom
Announcement just posted on the Changeworks Communications website confirming that Briggs will become sole UK dealer for Yale.

"Briggs Equipment UK Ltd, a leading national independent service provider and materials handling equipment specialist, has today announced a proposal to start a new working partnership with Yale Materials Handling and is now considering the full alignment of its dealership with the on-going global growth strategy of its parent company - Briggs International Inc."

Lord knows what will happen to the Cat brand in the UK now.....anyone aware who will/may take it on?
  • Posted 1 Jul 2010 19:33
  • Reply by jon_b
  • Cheshire, United Kingdom
Everything is in place for the 1st July announcement.

How will this impact Barloworld and the wider UK market ?
  • Posted 26 Jun 2010 19:57
  • Reply by millreef
  • Staffordshire, United Kingdom
Just had a call Briggs take over next week.
  • Posted 25 Jun 2010 21:27
  • Modified 6 Jul 2010 02:13 by poster
  • Reply by Snapman
  • Liecester, United Kingdom
the answer top the question is Impact OM
  • Posted 25 Jun 2010 20:08
  • Reply by Gigallojimbo
  • West Midlands, United Kingdom
Rushlift aren't big enough to take on Cat in UK SMH tried to take on Clark and failed ,Rushlift will sink CAT in UK if they take them on. Toyota,Linde and Junghienric will kill them off.
  • Posted 23 Jun 2010 05:20
  • Reply by DAVE160
  • yorkshire, United Kingdom
I know Mitsi are on a big push at the minute but taking no prisoners,so guess this will make or break Rushlift.
  • Posted 23 Jun 2010 04:19
  • Reply by simon_k
  • Devon, United Kingdom
It is not going to pay to have two brands using same truck. Mainly all the Chinese trucks are the same Yale Hyster Cat Mits are all going to suffer if they carry on using the same basic trucks. Yale in the UK is not as well know as Hyster so NACCO will stick to Hyster unless they are looking to drop barlow
  • Posted 22 Jun 2010 23:45
  • Reply by DAVE160
  • yorkshire, United Kingdom
To survive in the UK the manufactures will have to go direct MCFE have done a deal in USA with Junghienrich maybe they will do the same in Europe or just go through Mitsubishi
  • Posted 22 Jun 2010 22:13
  • Modified 22 Jun 2010 22:18 by poster
  • Reply by DAVE160
  • yorkshire, United Kingdom
It is the manufacturers who have created the current low margin UK lift truck market by under cutting the dealers, Linde Toyota and Junghienrich being the main 3. So i suppose you are right in suggesting the only option for the rest is not to fight it but join in.
Dealers can only survive with support from the manufacturers, if the support is taken away they become uncompetitive in the market place. The fact is there are too many people chasing to little work, ideally a big player needs to go bust and disappear, leaving some room for the rest to grow a little.
  • Posted 22 Jun 2010 00:29
  • Reply by AndyPandy
  • Staffordshire, WM, United Kingdom
I understand that MCFE are in discussions with various people regarding their dealership in the UK. Names mentioned are Rushlift, Impact and the current Briggs sub dealer network.

Anyone heard anything ??

Personally I would have thought they would take this opportunity to go direct in the UK especially as there are numerous ex Finning/Briggs/Harvey employees in the UK who would relish the opportunity to make it extremely difficult for the current dealer when they take on another brand.

Is there enough margin in the UK Lift Truck market to sustain dealer representation ??
  • Posted 21 Jun 2010 22:46
  • Reply by millreef
  • Staffordshire, United Kingdom
Sparky, read the email string!!! The rumour regards YALE, same thing under a different skin.
  • Posted 16 Jun 2010 16:50
  • Reply by tugger
  • Berkshire, United Kingdom
A few months ago I heard Briggs were talking with Hyster anyone else heard anything similar???????
  • Posted 16 Jun 2010 06:23
  • Reply by sparky
  • West Midlands, United Kingdom
Aint nothing a hammer can't fix
Announcements like these always tend to be made on a Friday at the beginning of the month.
  • Posted 15 Jun 2010 21:25
  • Reply by millreef
  • Staffordshire, United Kingdom

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