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your comments are so true,it just proves that the forklift industry runs on a failed business model, sell it cheap, basically buy the business then hope to rip the customer off with high damage costs to recover the loss in the sale and after the contract is finished the truck comes back with a huge residual value that is unrealistic to the real value of the truck, then it is written down on the books and traded to one of their trade pals with a nice envelope with their name on it, the parent companies dont have a clue whats going on because the figures are manipulated that is all they see is figures and buzz words,this recession has proved the flaws in the system,short term thinking profit today and worry about tomorrow tomorrow,customers are starting to wake up and most of the big customers now employ people to keep on top of it , as for the good people leaving the trade , the industry needs a major injection of youth , wonder what the average age of engineers and salesmen is in this country, must be 50+,
  • Posted 6 Dec 2010 06:48
  • By coal_miner
  • joined 10 Mar'09 - 27 messages
  • yorkshire, United Kingdom

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Global Industry News
edition #1254 - 30 October 2025
In this week’s Forkliftaction News - As an industry, our focus is often on key economic indicators such as productivity and profitability, but we all know our sector simply wouldn’t exist without the skilled operators who bring the machinery to life... Continue reading
Editorial calendar - planned features
CONSTRUCTION FORKLIFTS
HANDLING GOODS IN THE COLD
LOADING/UNLOADING FREIGHT
BROWNFIELD AUTOMATION
FORKLIFT ATTACHMENTS
BATTERY AFFORDABILITY AND LIFETIME
FORKLIFT SAFETY

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Tailift Material Handling USA Inc
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The word "robotics" was coined by Russian-born American science-fiction writer Isaac Asimov who first used the word in 1942 in his short story 'Runabout'. He characterised robots as helpful servants and as "a better, cleaner race."