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Fact of the week
Brothers Adolf ("Adi") and Rudolf ("Rudi") Dassler split their shoe company after WWII due to a bitter feud, and established the rival companies of Adidas and Puma. Their personal animosity and business rivalry divided their German hometown Herzogenaurach. The town became known as "the town of bent necks" due to the intense loyalty to each brand.
SMV (Konecranes) 4632CC5
SMV (Konecranes) 4632CC5
Balling, Denmark
New - Sale
UN Forklift FBRS15KQZ2
UN Forklift FBRS15KQZ2
HANGZHOU, Zhejiang, China
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Global Industry News
edition #1251 - 9 October 2025
In this week’s Forkliftaction News , hydrogen power is a theme as we report on the US marking its 10th annual National Hydrogen and Fuel Cell Day, an initiative to promote the benefits of the clean energy source... Continue reading

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edition #1250 - 2 October 2025
Fact of the week
Brothers Adolf ("Adi") and Rudolf ("Rudi") Dassler split their shoe company after WWII due to a bitter feud, and established the rival companies of Adidas and Puma. Their personal animosity and business rivalry divided their German hometown Herzogenaurach. The town became known as "the town of bent necks" due to the intense loyalty to each brand.