News story

Ausa appoints Belgian distributor

Wednesday, 20 May 2020 ( #975 ) - Manresa, Spain
BIA will represent Ausa in Belgium
BIA will represent Ausa in Belgium
Spanish compact equipment manufacturer Ausa has signed an agreement with BIA Group to distribute and provide after-sales support for its products in Belgium. BIA is a Belgian importer specialising in the sale and service of equipment for public works, mines, quarries and transportation, with a network of more than 30 regional dealers. "The agreement with BIA, a Belgian family group with an extensive commercial expertise and a strong technical knowledge, together with its modern efficient dealer network, will allow us to expand our market penetration in the machinery sales and rental sector in a key market for the Ausa Group," says an Ausa statement. BIA has an extensive range of brands in its portfolio, including Komatsu, Bomag, Cummins, Foton, Himoinsa and Sandvik. With headquarters in Manresa, Spain, Ausa operates in 90 countries and has subsidiaries in Madrid, France, the UK, Germany, the USA and China.