Hubtex is ready for AGVs

News Story
- 10 Oct 2019 ( #944 ) - Birmingham, United Kingdom
1 min read
Paul McNally
Paul McNally
Hubtex used IMHX to show its MAXX trucks, recently victorious in the FLTA awards. Sales and marketing manager Paul McNally said the MAXX was "a bit of a step away from customised solutions to make something a little bit more standardised".

"This gives us a bit more of a uniform approach, but using the technology and developments of our custom products," he explained.

McNally also revealed that the newly developed PhoeniX series is set to gradually replace all Hubtex vehicles based on the ESTL platform.

The new electric multidirectional sideloader generation includes extended Industry 4.0 and automation features.

"It is the first electric sideloader with a 100% electric steering system," said group marketing manager Michael Roebig. "The responsiveness and precision are greatly enhanced."

Another advantage of the electric steering is that it allows the truck to be AGV-ready. "We have customers asking about AGVs and, in this market, we have the technology and the solutions, including innovative ways of adding in additional sensors and additional assistance packages that allow the operator to work in either a semi- or fully automated environment," McNally said.

Roebig said the Hubtex staff on the stand were also telling prospects about the new ROXX Electro Compact forklifts with capacities from 8 T to 30 T which were too big to bring to the show.

According to McNally, almost 100% of sales in the UK are now electric, with "customers recognising the energy efficiency and control".
CeMAT Asia part of record Industrial Fair Network
CeMAT Asia part of record Industrial Fair Network 23 Nov 2023 - Shanghai, China - 1 min read
Debuts at MODEX 2020
Debuts at MODEX 2020 19 Mar 2020 - Atlanta, GA - 3 min read
Visitor surge at CeMAT Asia and logitrans
Visitor surge at CeMAT Asia and logitrans 21 Nov 2019 - Istanbul, Turkey and Shanghai, China - 2 min read
Previously about:
HUBTEX wins 2025 Archie Award Advertisement - 16 Oct 2025 - 3 min read
Hubtex acquires Genkinger News Story - 17 Apr 2025 - Fulda, Germany - 1 min read
Geopolitics and macroeconomics large concerns for materials handling sector News Story - 20 Mar 2025 - Stuttgart, Germany - 3 min read
Do you have materials handling news? Submit your news here

PREMIUM business

Combilift Ltd
Manufactures world class 4-way Handling Solutions

“The team is incredibly supportive, friendly, and responsive — making the process of advertising straightforward and effective. We’ve appreciated their proactive communication and industry insight and look forward to growing our presence further with their platform...” - Nicole Rimensberger, Head of Marketing, maxwell+spark

Read the full testimonial & more industry messages ♥ here.

To learn what we can do for your marketing [download our latest MEDIA KIT]

Words of support …

Thanks to advertising with Forkliftaction, we have received inquiries and more and more people are aware of Ningbo Ruyi Joint Stock Co.,Ltd, which fits with our company's goal to go global and let the world know more about the benefits of our Xilin brand.

Michille Shi, Vice General Manager Sales

Are you recruiting? Find your ideal candidate among a diverse range of materials handling professionals:

Forkliftaction's JOB MARKET

“The team is incredibly supportive, friendly, and responsive — making the process of advertising straightforward and effective. We’ve appreciated their proactive communication and industry insight and look forward to growing our presence further with their platform...” - Nicole Rimensberger, Head of Marketing, maxwell+spark

Read the full testimonial & more industry messages ♥ here.

To learn what we can do for your marketing [download our latest MEDIA KIT]

PREMIUM business

Combilift Ltd
Manufactures world class 4-way Handling Solutions

Are you recruiting? Find your ideal candidate among a diverse range of materials handling professionals:

Forkliftaction's JOB MARKET

“The team is incredibly supportive, friendly, and responsive — making the process of advertising straightforward and effective. We’ve appreciated their proactive communication and industry insight and look forward to growing our presence further with their platform...” - Nicole Rimensberger, Head of Marketing, maxwell+spark

Read the full testimonial & more industry messages ♥ here.

To learn what we can do for your marketing [download our latest MEDIA KIT]

PREMIUM business

Combilift Ltd
Manufactures world class 4-way Handling Solutions

Are you recruiting? Find your ideal candidate among a diverse range of materials handling professionals:

Forkliftaction's JOB MARKET