We're very rapidly approaching the big four-oh. This week's newsletter is going out to more than 39,500 members - a significant jump from the 34,000 registered subscribers in January. If the growth rates continue, we'll hit 40,000 within three weeks' time. But wait, there's more. Our web reporting shows that last month, our portal received more than 4 million page views.
Interestingly, we are noting changes in the profile of our visitors. Over the years, the proportion of forklift end-users such as fleet owners has been creeping up, now accounting for almost 40% of our audience. Our general manager Ann Hofmans attributes the shift to the growing use by business people of the internet to find news and product information. Of course, our solid position with the leading search engines also helps. And finally, we'd argue that we must be doing something right if visitors keep coming back. If you have any comments, feel free to let us know what you like - and we'd also be interested to hear about your dislikes .