BHBW South Africa has been appointed as a Yale dealer after more than 90 years of being a dealer of sister brand Hyster.

The company, a joint venture between Barloworld South Africa and German trading group BayWa Ag, now offers the full line of Yale counterbalance forklift trucks and warehouse materials handling equipment.

BHBW South Africa chief executive Mark Hughes says: “Yale is a powerful brand with a proven track record, and a perfect fit for BHBW with its customer-driven focus on product and service excellence.

"In partnership with Yale Lift Truck Technologies, we look forward to unlocking the potential of the Yale brand in the local market and growing our customer base."

BHBW's support to Yale customers will include materials handling consultancy, a choice between long- or short-term rental and outright purchase of equipment, financing solutions, customised fleet management solutions and parts and service support. 

"We are delighted that BHBW has joined our strong network of independent global Yale Dealers," says, for. 

Yale area business director James Newman says: "Our dealer partners are focused on customer success and supporting productivity, efficiency and sustainability in the fast-changing intralogistics market. 

“BHBW embodies this, with in-depth industry understanding and local knowledge that will enable them to help businesses across Southern Africa to identify the right mix and type of trucks for their operations."