what you after look at who has been the biggest loser in the Yale Briggs tie up Cat. Yale might have offered Briggs some equipment at a lower price to get the name out in the market. Yale is not that well known in the market in the UK hyster is the bigger brand in the UK so to help Briggs Yale could have have given better discounts on trucks. As millreef pointed out it might not be a bad time for Impact Cat are the biggest loser at the moment in the Yale and Briggs tie up so investing in experienced engineers might not be a bad investment for the long term of the company , Another point is that if engineers do look to leave the industry to go to better paid and better conditions in other industries then in ten to fifteen years there will be a problem. Younger people might want to look at industries such as computer engineering that has better pay and conditions so why would they want to come to a industry where pay and conditions are not that good. The other point is there to much competition in the market this could be true in certain areas such as light counter balance trucks but the specialized warehouse equipment and larger trucks seem to be ok.Their are a number of examples of companies doing OK in these market Barlow and Cooper are doing well. Many people might say will this change with other companies entering the Market Most Chinese now go up to 25 ton and Hyundai have just gone up to 25 ton but this market is more a bout service than price