As you cans see there is a lot of bias based on the brands people seel. This does not hslp answer your question in a maaner that helps you in your decision. I am not a sales person for any brand and have had experience with them all. First to you question on which dealer is better in terms of service. The answer is both are good however there are som areas that you need to investigate. One would be what iseach of their average respomse time for service calls, Second is how far is their nearest location to your facility in case additional parts are needed for a repair. Third is what is the size and make up of their rental fleets. Some dealers will tell you that they have hundreds of trucks avaible in their rentsl fleets however, if they do not have enough models of the type you use with the specs that you need the size of their fleets do not matter. If you are purchasing reach trucks, order pickers, tuuret trucks, and or walkies my experience has been that Raymond dealers tend to have better equipped rental fleets for those models. Crown would be second and Hyster and Yale a distant third. This means that if one of your trucks goes down and you need a replacement truck or if you need addional trucks for peak seasons, inventory etc.. the dealer with the based match of rental trucks to your needs will be able to help you more. Both Crown and Raymond make good trucks from a mechanical standpoint and they would not have the majority of the market if they did not. I would also suggest you look at their energy efficiency as this will effect your costs and productivity and the trucks productivity. The truck that get's the most work done for you, consumes the least amount of energy and costs the least to maintain is what you want to look at. I hope this helps!