The "Customer" may have purchased a couple of forklifts or even Several Forklifts however, dealers have invested SIGNIFICANT amounts of $$ into training of service techs, sales people, and inside support people. Business signage, parts inventories, service tools and equipment etc. Marketing and promotions of Jungheinrich products, dealers have existing G-Maint contracts that they are contractually obligated to fulfill etc.

I believe that the "Customer" will hardly feel a bump in the road, and their service tech may change or their sales man may change, however the customer will still receive the entire value of what they have purchased in one way or the other.

The dealers on the other hand that ARE NOT MCFA dealers currently, are the ones that will ultimatly pay the price, and have paid the price up to this point.

Think about your dealership being "GRANTED" a major line out of the blue with an established customer base and in some instances HUNDREDS of units already installed in the field, dont you think that your dealership would jump on this opportunity to secure that business and service that customer that you probably lost that order from to begin with?

Belive me the Customers are not the loosers in this deal, nor will they be, MCFA dealerships are typically good strong organizations and will take great care of those new customers and have probably already made contact with them.

Those of us that have "Paid Our Dues" and carried Jungheinrich into the US Market and purchased the inventory and paid for the training of employees, paid for marketing programs and materials and laid the ground work for the entire Jungheinrich concept etc will have nothing left but maint contracts that we may have to now go to a competator to purchase parts for, rental and demo equipment that we may be forced to go and pay retail price for parts for.

We are furtunate enough to have other lines to fall back on, what about the dealership that has built his business over the last several years on the Jungheinrich line? His customers will still be able to move product with their Jungheinrich Trucks, and the newly apointed dealer will service that customer and in most instances quite well.

The customers will not be the casualties in this situation.