Glittlestar, that was a major difference in the business philosophy between Wrenn/Brungart and Barloworld. It proved to be a major league mistake that they are still paying for. They did not only lose the service business of these customers, they lost the future truck sales to them as well.

It costs ten times more to gain a new customer than to keep an existing one.

The funny thing is that the former president of Barloworld made that statement in a sales meeting.