Donaldson Construction Company LLC

Industry Profile
- 9 Aug 2007 ( #322 ) - LAKELAND, FL, United States
2 min read
(L-R) Sam, June and Andrew
(L-R) Sam, June and Andrew
You're never too young to start a business - as three teenagers who started Donaldson Construction Company demonstrated.

Sam, Andrew and June took over their grandfather Edgar Donaldson's company Shrike Industries when they were 17, 15 and 11 respectively. Edgar owned Forklifts of Central Florida, the Clark Forklift dealer in Orlando, from 1972 to 1991. He sold the business to retire but continued Shrike Industries, the decal company he established in 1973.

Linda Donaldson, office manager and the three owners' mother, says Edgar started printing his own decals when he couldn't find high-quality decal replacements. Starting with the Clark basics, Edgar grew the decal line to include spec plates and OSHA-approved safety decals for forklifts. He and wife Jean ran Shrike until he passed away in 2003. His grandchildren then took over.

In August 2005, Shrike was incorporated into Donaldson Construction Company, the concrete construction company started by Sam, Andrew and June. Today, Donaldson's decal business sells 10,000 decals annually to around 20 US forklift dealers.

Linda helps run Donaldson and computerised the company's records from Edgar's paper-based operations. Her daughter, June, was 13 when Donaldson was established.

"With only Shrike, the boys were able to continue their educational pursuits but when they started Donaldson in 2005, both stopped attending college," she says.

The family's concrete construction business has grown fast over the past two years. It grossed over USD150,000 in its first fiscal year.

The Donaldson brothers working on a concrete construction project.
The Donaldson brothers working on a concrete construction project.
Before working full-time at Donaldson's, Sam was pursuing a medical degree at the University of South Florida, while Andrew was studying business at Polk Community College. This month, both will take their general contractors exam. June, who is entering grade 12 in high school, is home-schooled as were her siblings.

Edgar's original artwork for the decals is maintained by the suppliers who now produce them.

Retail prices for the decals have fluctuated little over the years, staying within 5% of what they were 25 years ago.

Linda says decals are important to maintain "compliance and safety directives" and keep equipment "looking new" and "operating properly".

"Our decals are only for forklifts. However, we do fill orders for company vehicle and equipment decals when asked to quote."

The Donaldson family are active members of their local Jehovah's Witness church.

"We lived on and operated a large farm. Our entire way of life, including our ministry, was focused on family and home-schooling fit perfectly.

"It allowed the kids to participate in running the farm, graduate at 16 and be involved in the ministry," says Linda.
Getting to know Allan Leibowitz
Getting to know Allan Leibowitz 12 Nov 2020 - 4 min read
Getting to know Elisabeth Ausimour
Getting to know Elisabeth Ausimour 20 Feb 2020 - Ancenis, France - 2 min read
Interview highlights TVH plans
Interview highlights TVH plans 16 Jan 2020 - Waregem, Belgium - 2 min read
Do you have materials handling news? Submit your news here
Inside The News
In this week’s Forkliftaction News , Hyster-Yale says it is reducing production because of “softer demand” as it reports revenue for Q3 was USD979 million, a drop both year-on-year and quarter-on-quarter... Continue reading

PREMIUM business

Flexi® By Narrow Aisle Limited
Leading manufacturers of very narrow aisle (VNA) equipment.

Even the heaviest lifts must be easy to handle. That’s why N.C. Nielsen raises the bar in lifting capacity, maneuverability, operator comfort, flexibility and technical capabilities.
Heavy duty reach stackers – lifting capacity from 85 to 180 tons.
VIEW ALL OUR CUSTOM-BUILT HEAVY DUTY REACH STACKERS

Contact us now: +45 99 83 83 83 - www.nc-nielsen.com

Words of support …

Undoubtedly, peer experience plays a crucially important role in our industry and it is extremely valuable for us to be part of the platform, where industry professionals, as well as end users can discuss and learn more about the materials handling world.

Alexandra Artemova, Marketing Specialist

Are you recruiting? Find your ideal candidate among a diverse range of materials handling professionals:

Forkliftaction's JOB MARKET

Even the heaviest lifts must be easy to handle. That’s why N.C. Nielsen raises the bar in lifting capacity, maneuverability, operator comfort, flexibility and technical capabilities.
Heavy duty reach stackers – lifting capacity from 85 to 180 tons.
VIEW ALL OUR CUSTOM-BUILT HEAVY DUTY REACH STACKERS

Contact us now: +45 99 83 83 83 - www.nc-nielsen.com

Even the heaviest lifts must be easy to handle. That’s why N.C. Nielsen raises the bar in lifting capacity, maneuverability, operator comfort, flexibility and technical capabilities.
Heavy duty reach stackers – lifting capacity from 85 to 180 tons.
VIEW ALL OUR CUSTOM-BUILT HEAVY DUTY REACH STACKERS

Contact us now: +45 99 83 83 83 - www.nc-nielsen.com

Are you recruiting? Find your ideal candidate among a diverse range of materials handling professionals:

Forkliftaction's JOB MARKET